Renae Smith - Brand Consulting

Renae Smith is a seasoned PR and brand strategist with over 13 years of experience across hospitality, lifestyle, and corporate sectors. Having worked globally with clients in Australia, the UK, and Asia, Renae brings a unique blend of strategic insight and creative execution to every project.

Her freelance services focus on helping businesses build strong, authentic brands through targeted communication strategies, media relations, and brand development. Whether working with national tourism brands, hospitality venues, or f&b leaders, Renae’s approach is deeply personalised, ensuring that each client’s story is told in a way that resonates with their audience and drives engagement.

With a proven track record of successful collaborations, Renae has helped launch and support iconic brands, forging strong relationships with media, influencers, and key industry figures. Her expertise extends beyond traditional PR to encompass comprehensive brand development, influencer partnerships, and digital strategy.

In addition to her Australian and UK clients, Renae has expanded her work into Asia, where she has managed high-profile projects like the Singapore Food Festival, connecting venues with new opportunities and audiences.

Renae’s hands-on, bespoke approach ensures that every client receives the attention and strategic focus they need to thrive in competitive markets. Passionate about storytelling and brand building, she is committed to helping businesses craft compelling narratives that not only stand out but create lasting connections with their audiences.