RAW Digital Group

RAW Digital Group is a Detroit digital marketing agency near Eastern Market, formerly known as SMSocial. We run social media management and paid social, manage influencer and creator campaigns, and produce video, photography and drone content with FAA Part 107 certified pilots. Paid features run on the Detroit audience of 245,000+ followers we built ourselves, about 60% of it in Metro Detroit. Recent work includes a Shinola limited timepiece campaign that sold out within hours, a Club Studio gym opening that drew 1,000+ sign-ups, and aerial and interior tours for The Residences at Water Square. One team handles strategy, production and distribution.