Peach Copywriting

Peach is your go-to for compelling and inspired content, cleverly crafted to vibe with your business’ audience, build your brand and help grow your empire. Peach founder and word junkie Bianca Trathen is a passionate, degree qualified Copywriter with 20 years’ experience in tourism, hospitality, finance, medical, engineering, retail, fashion, beauty and lifestyle. She has worked in Australia and abroad for small, medium and large businesses, occupying in-house roles, agency positions and freelancing in a consulting capacity. Cultivating a brand identity through engaging content is Peach’s ‘jam’, working extensively with both product and service based organisations. A copywriting chameleon, Peach is well-versed at communicating with a professional and highly corporate voice, as well as adopting a less formal and more colloquial, conversational tone.