PBJ Marketing

BACKGROUND

Please describe your company and position.

I am the Sale Manager of a manufacturing company

Describe what your company does in a single sentence.

We are a local B2B Packaging and Printing company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• More leads
• Increase sales

SOLUTION

How did you find PBJ Marketing?

• Online Search
• Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

We wanted to increase our inbound leads through PPC campaigns. PBJ Marketing took care of the entire PPC campaigns, ad management and regular reporting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They did a great job with our PPC campaigns. The ads were targeted towards a niche audience which resulted in more genuine inbound enquiries. I am not saying that the results were unbelievable. But, the campaigns made a huge difference in a positive way and we are extremely happy with the results.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management of PBJ Marketing was professional. They were super quick to respond. We had regular zoom meetings. Overall, their project management style was impressive. Everything delivered on time.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The team at PBJ Marketing is incredibly knowledgeable, professional, and attentive to our specific needs. Their expertise in Google Ads and SEO has significantly boosted our online presence and brought in a steady stream of traffic to our website.

Are there any areas for improvement or something PBJ Marketing could have done differently?

Nothing I can think of now. Happy with their service.

BACKGROUND

Please describe your company and position.

I am the Sales Marketing Manager of a manufacturing company

Describe what your company does in a single sentence.

We are a Precision Machine Works company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Increase website traffic
• Generate leads

SOLUTION

How did you find PBJ Marketing?

• Online Search
• Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Pricing fit our budget

How many teammates from PBJ Marketing were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

PBJ Marketing conducted keyword research to identify the most relevant keywords for our website. They also created Google ad copies and run ad campaigns that was targeted to a special niche audience. They also did the entire ad management and provided us regular reporting as well. 

We saw a significant "targeted audience" increase in website traffic and leads even though it took a while to reflect. We were very happy with the work that PBJ Marketing has done for us, and we would highly recommend them.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a 15-20% increase in website traffic after working with PBJ Marketing. We saw a 10-15% increase in leads after working with PBJ Marketing. Our ROI on our PPC campaigns increased by 15-20% after working with PBJ Marketing. We achieved our goals of increasing website traffic, generating leads. Our ROI on our PPC campaigns also increased significantly. Overall, PBJ Marketing did a fantastic job for us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing's project management was excellent. They were also very responsive to our needs, and they were always willing to go the extra mile to help us. When we needed to make changes to the project plan, they were very accommodating and made the changes quickly and efficiently. 

When we had questions about the project, they were always available to answer them and provide us with clear and concise explanations.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I am impressed with their expertise in PPC management. PBJ Marketing has a deep understanding of PPC management and the Google Ads platform. They are able to use their expertise to create effective ad campaigns that target our ideal customers and that generate results.

Are there any areas for improvement or something PBJ Marketing could have done differently?

They could have been more responsive to our feedback. Sometimes we would provide them with feedback, and it would take them a few days to implement the changes. We would have appreciated it if they had been more responsive to our feedback and made the changes more quickly. Other than that, absolutely no complaints from me. Kudos to the entire PBJ team.

BACKGROUND

Please describe your company and position.

I am an executive at a hospitality & leisure company

Describe what your company does in a single sentence.

We are local marriage and event management company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• SEO
• PPC

SOLUTION

How did you find PBJ Marketing?

• Referral
• Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Close to my geographic location
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired PBJ Marketing to perform comprehensive website analysis, keyword research,on-page optimization,content optimization,link building and PPC services such as campaign strategy and planning, keyword research and selection,campaign setup and management and other related tasks. 

They took care of the PPC campaign strategy and plan, Ad creatives and visuals,Conversion tracking implementation. PBJ Marketing always make sure that they update us with regular PPC performance reports.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The key outcome from their professional services were increased website traffic,decent search engine rankings,improved CTR, expanded brand visibility of our firm. PBJ Marketing team provided regular reports and data analysis to help us assess these measurable outcomes. Overall, they did a fantastic job for us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very professional and quick to respond to our questions and concerns. They were always available in online instant messaging platforms. I really like their professionalism and their dedication to client's projects. Kudos to the entire team.

What was your primary form of communication with PBJ Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Extremely professional when it comes to updating the project details and sending us campaign reports. They never missed a deadline or a weekly campaign assessment zoom meeting.The SEO/PPC specialist who assigned for us was a champion in his field.

Are there any areas for improvement or something PBJ Marketing could have done differently?

Nothing I can think of now. I think they did a great job for us even though it took a while to reflect in the results. There is no short cuts or overnight miracles in SEO anyway. :). Overall, we are happy with their service, and we may use them again in the future.

BACKGROUND

Please describe your company and position.

I am the Sales Marketing Manager of a manufacturing company

Describe what your company does in a single sentence.

We are a small B2B Manufacturing company primally targeting plastic products companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• We needed help to kickstart our Google Ads account and run some PPC campaigns

SOLUTION

How did you find PBJ Marketing?

Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Pricing fit our budget
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

We never tried online marketing in the past and we have decided to give PPC a try and see if we can drive more targeted audience. That was the primary scope of the work. PBJ Marketing helped us creating Google ads account, various display and text ad creation, ads management, implemeting the ads and taking care of the entire PPC Project. I think they have done a tremendous job by creating really impressive ads and driving more targeted ads to our website.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• We have noticed increased traffic to our site. Thanks to PBJ Marketing's great service. The most important thing was we were getting more ideal and useful visits to our website instead of some generic visitors. We were able to re-target those prospects and have some of them in our sales pipeline.
•  Overall, the project was really successful. The campaign is on hold as there are some internal changes going on in the company. We will be using PBJ Marketing again once everything is settled down.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Really impressive project management policy by the PBJ Marketing team. They were always available in online to instantly answer my questions or concerns. They have delivered everything on time without any delay. They were very responsive in terms of updating the project details and progress. We used to have weekly Zoom calls to evaluate the PPC campaigns and they were open to make adjustments and changes if needed.

What did you find most impressive or unique about this company?

PBJ Marketing's communication has been exemplary, with regular reports and updates ensuring that we are consistently apprised of our campaigns' performance. In light of the substantial improvements brought about by PBJ's assistance, I can confidently state that their services have been invaluable to our business, and I am extremely pleased with the outcomes. Kudos to the entire team.

Are there any areas for improvement or something PBJ Marketing could have done differently?

There were some initial trouble in the beginning due to the PPC guy assigned for us. They have immediately change the person in charge and assigned a new PPC specialist who was a PPC genius. Other than that, no major issues.

BACKGROUND

Please describe your company and position.

I am an executive at (a/an) Manufacturing

Describe what your company does in a single sentence.

We are small machinery and metal fabrication company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Maximizing ROI
• Driving more traffic to the website

SOLUTION

How did you find PBJ Marketing?

• Online Search
• Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Pricing fits our budget
• Good value for cost
• Referred to me

What was the size of PBJ Marketing’s team?

2

Describe the scope of work in detail. Please include a summary of key deliverables.

• Campaign strategy and planning
• Keyword research
• Ad creation
• Campaign management
• Reporting and analysis

The key deliverables of the project are:

• A comprehensive PPC campaign strategy, including target keywords, ad copy, and targeting options.
• A set of optimized landing pages that are tailored to the campaigns.
• High-quality ad creatives that meet the PPC platform's guidelines.
• Ongoing campaign management and optimization, with regular reporting and analysis of key metrics.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased website traffic Better conversion rate Much Improved ROI Increased brand awareness Overall, we are extremely happy with PBJ Marketing's service. They have done a great job for us. Unfortunately, the project is on hold due to some upper management changes. We will be resuming the project soon.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing kept regular communication with us to ensure that we were up-to-date on the progress of the project and that they were meeting our needs. They delivered items on time, such as ad creatives, campaign reports, and optimizations, to keep the campaign moving forward as planned.

They were responsive to our needs, answering our questions and addressing our concerns in a timely and professional manner. Overall, PBJ Marketing's project management style was beyond our expectations.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

To me, PBJ Marketing's strategic approach, results-oriented focus, collaboration were really impressive. Also, the communication was excellent. Even the VP of the company was available on zoom meetings and phone calls.

Are there any areas for improvement or something PBJ Marketing could have done differently?

None I can think of. We had a really good experience working with them.

BACKGROUND

Please describe your company and position.

I am the Sales And Marketing Lead of (a/an) Manufacturing

Describe what your company does in a single sentence.

Our company is a machining company that specializes in providing high-quality electrical discharge machining services to a variety of industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Generating leads through PPC
• Increasing sales

SOLUTION

How did you find PBJ Marketing?

• Online Search
• Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Pricing fits our budget
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

Keyword research, Landing page optimization, Ad creation, Campaign management and Reporting were the main responsibilities of PBJ Marketing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Cost per click
• Conversion rate

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing conducted keyword research to identify relevant keywords and search terms. They have created compelling ad copy and ad visuals. They also managed the campaign, monitoring and adjusting bids, ad placements, and targeting to optimize performance.

They did a great job for us. Our online visibility has increased for sure even though it wasn't an overnight miracle. They were always responsive and replied back to us on timely manner. Overall, great project management by the entire PBJ Marketing team.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They take the time to understand their client's unique goals, target audience, and business objectives to create a tailored strategy. I also felt that their team of PPC professionals stays up-to-date with the latest industry trends and techniques, using cutting-edge tools and technologies to optimize campaigns for maximum results.

Are there any areas for improvement or something PBJ Marketing could have done differently?

None I can think of. To be honest, I am happy with their service.

BACKGROUND

Please describe your company and position.

I am the Sales Manager of (a/an) Manufacturing

Describe what your company does in a single sentence.

We are a Custom Furniture manufacturing company located in El paso, TX.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Our Custom Furniture manufacturing company wanted to increase our online sales through effective PPC advertising campaigns.

SOLUTION

How did you find PBJ Marketing?

Referral, Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Pricing first our budget
• Referred to me

What was the size of PBJ Marketing’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

PBJ Marketing took care of the Campaign Strategy, Keyword Research, Ad Creation, Ongoing Optimization and Analysis and other PPC related tasks.

Key Deliverables were:

• A comprehensive PPC campaign strategy
• A list of high-traffic, relevant search terms
• Engaging ad copy and visual assets
• Optimized landing pages
• Campaign optimization and analysis
• Regular reporting and analysis to track campaign progress and results.

Overall, PBJ Marketing provided a full suite of PPC advertising services from initial strategy development to ongoing optimization and analysis. And we are extremely happy with the results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Lower Cost Per Click
• Higher ROI
• Improved Conversion Rates

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Based on my experience, they are highly responsive and deliver items on time. They maintained strong communication with their clients throughout the PPC campaign, ensuring that their needs are met, and any concerns are addressed promptly. Their project management process is designed to be highly collaborative, with regular check-ins and updates to keep clients informed of progress and results.

They are also quick to respond to any questions or feedback from us and are always willing to make adjustments to their approach as needed to ensure that our goals are met. Overall, PBJ Marketing's project management is highly responsive, collaborative, and focused on delivering high-quality results on time. Happy with their service.

Due to lack of funds, our campaigns on hold right now. We will be resuming the project with them once the things are settled down.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

PBJ Marketing does not rely on a one-size-fits-all approach to PPC advertising. Instead, they work closely with each client to develop customized strategies that are tailored to their specific business goals and target audience. I think PBJ Marketing has a team of experienced professionals with diverse backgrounds and expertise in various aspects of digital marketing.

This allows them to provide a wide range of services beyond PPC advertising, including SEO, content marketing, and social media marketing, among others. That is why we will be using their service for our website redesign project as well.

Are there any areas for improvement or something PBJ Marketing could have done differently?

It will be great if they add more advanced targeting techniques. It is just my suggestion though. Overall, I am super happy with their service.

BACKGROUND

Please describe your company and position.

I am the Marketing and Sales Manager of (a/an) Energy & natural resources

Describe what your company does in a single sentence.

We are a local solar systems installation company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Increasing website traffic
• Generating more leads

SOLUTION

How did you find PBJ Marketing?

Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Pricing first our budget
• Good value for cost

What was the size of PBJ Marketing’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired PBJ marketing to do:

• Keyword research
• Campaign setup
• Ad creation
• Landing page optimization
• Conversion tracking and other PPC-related tasks

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased Click-Through Rate
• Improved Cost per Click
• Improved Conversion Rate

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing have maintained regular communication with us to ensure that everyone was on the same page regarding the project's goals and progress. They have established clear timelines and milestones for the project. PBJ Marketing have used project management tools to track the project's progress and ensure that everything was delivered on time. They have been flexible and responsive to our needs, adapting to changes in priorities or scope and addressing any concerns promptly.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They demonstrated a high level of expertise and knowledge in PPC advertising, including advanced techniques and strategies for maximizing ROI. They have been communicative and transparent throughout the project, keeping us informed of progress and any changes to the scope of work.

Are there any areas for improvement or something PBJ Marketing could have done differently?

Nothing I can think of. Overall, we are extremely happy with their service.

BACKGROUND

Please describe your company and your position there.

I am the marketing manager of a custom cabinetry manufacturing company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire PBJ Marketing, and what were your goals?

We hired PBJ Marketing for PPC services to promote our cabinetry company's products and services. Our main goal was to increase leads and sales for our business.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found PBJ Marketing through the Clutch directory, and we were impressed by their client reviews and ratings. The deciding factors were their extensive experience in PPC marketing and their personalized approach to our needs. I think we hired one of the best digital marketing agency in the country.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

PBJ Marketing had an initial consultation with us to determine our business goals and objectives. They conducted keyword research to identify the most relevant and effective keywords for our campaigns. They set up our PPC campaigns, including ad copy creation and targeting options.

PBJ Marketing monitored and optimized our campaigns on an ongoing basis to ensure optimal performance and results. The key deliverables of the project included a successful PPC campaign that generated leads and increased sales for our business.

How many people from the vendor's team worked with you, and what were their positions?

1 PPC specialist and a dedicated account manager were assigned for our particular project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were able to achieve our business goals of increasing leads and sales. The measurable outcomes of the project included a significant increase in website traffic, higher CTR on our ads, and improved conversion rates. We were also impressed by PBJ Marketing's excellent communication throughout the project and their ability to provide valuable insights and recommendations to optimize our campaigns. Overall, we are happy with their service.

Describe their project management style, including communication tools and timeliness.

PBJ Marketing's project management style was highly effective and organized. They used various communication tools, such as email, zoom calls and phone, to keep us informed of the project's progress and provide updates on a regular basis. They were always available to answer any questions or concerns we had, and were highly responsive to our requests. They even used loom video recordings to show the process to us.

What did you find most impressive or unique about this company?

What we found most impressive about PBJ Marketing was their personalized approach to our needs. They took the time to understand our business goals and objectives, and tailored their PPC services accordingly. We also appreciated their ability to provide valuable insights and recommendations that helped optimize our campaigns and achieve our desired results.

Their excellent communication and project management skills, coupled with their extensive experience in PPC marketing, made for a highly successful partnership. Overall, we highly recommend PBJ Marketing for their unique and effective approach to digital marketing.

Are there any areas for improvement or something they could have done differently?

Other than some initial hiccups, everything went smoothly and I have absolutely no complaints. They know what they are doing.

BACKGROUND

Please describe your company and your position there.

I am the Sales and Marketing manager of a CNC B2B manufacturing company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire PBJ Marketing, and what were your goals?

We hired PBJ Marketing for their PPC services to help increase visibility and generate leads for our CNC B2B manufacturing company. Our goal was to increase website traffic and conversion rates through targeted advertising campaigns.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected PBJ Marketing for our PPC project after reviewing their profile on the Clutch directory and seeing their positive customer reviews. Their reasonable pricing was also a deciding factor.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The scope of work for the PPC project included conducting extensive keyword research to identify relevant and high-performing keywords for our CNC B2B manufacturing business. Based on this research, PBJ Marketing set up and optimized campaigns on Google Ads, Bing Ads, including ad groups, ad copy and targeting settings. They also worked with us to optimize our website's landing pages for better conversion rates. The project also included ongoing management and optimization of the campaigns, including regular performance analysis and adjustments to targeting and ad copy as necessary.

The key deliverables were increased visibility and website traffic through targeted advertising, improved conversion rates through landing page optimization, and regular performance reports to track progress and measure the success of the campaigns. The campaigns that PBJ Marketing ran for us include Google Search Ads, Google Display Ads, Bing Ads, Remarketing Ads and Shopping Ads. All campaigns were closely monitored and optimized regularly.

How many people from the vendor's team worked with you, and what were their positions?

There were 2 PPC and Google ad specialists and an account manager. The account manager was the immediate POC for the project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our PPC campaigns with PBJ Marketing resulted in a noticeable increase in website traffic and conversion rates. We saw a significant improvement in our search engine rankings as well even though ours a special niche market. The cost per lead was also decreased. PBJ Marketing's deliverables were consistently high-quality, and they provided clear and detailed performance reports that allowed us to track the progress of our campaigns and understand the impact of their efforts.

They were also very responsive to our needs and provided valuable recommendations for improving our campaigns. Overall, we were extremely satisfied with the results of our PPC campaigns with PBJ Marketing and would highly recommend their services to other businesses in the B2B manufacturing industry.

Describe their project management style, including communication tools and timeliness.

PBJ Marketing's project management style was professional and organized. We held weekly Zoom calls to review progress, discuss any issues, and provide updates. They also used email to communicate regularly and promptly respond to any questions or concerns I had.

What did you find most impressive or unique about this company?

One of the things we found most impressive about PBJ Marketing is their ability to generate results. They were able to significantly increase our website traffic and conversion rates, which directly led to a higher number of leads. Another aspect I found unique and impressive was their focus on continuous optimization and improvement. They provided regular performance reports, and were always looking for ways to improve our campaigns and achieve better results.

They were very proactive in providing suggestions and recommendations for further improvements. Their team was also very professional, knowledgeable, and easy to work with. They were always willing to listen to our ideas and concerns, and they were able to successfully execute on our goals. Overall, we were very impressed with their ability to deliver results and their focus on continuous improvement. Special kudos to Pranalini, the account manager. She was super helpful throughout the project.

Are there any areas for improvement or something they could have done differently?

Overall, we were very satisfied with the services provided by PBJ Marketing. We did not encounter any major issues during our project with them. However, as with any project, there is always room for improvement. One area that could have been improved is the level of granularity in the performance reports, it would have been helpful to have more detailed breakdowns of how specific keywords or ad groups were performing.