Otter Public Relations

BACKGROUND

Please describe your company and your position there.

We are a minority owned Marketing Agency. I am the founder of the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

We needed some Press Release/Article write ups for media submissions.

SOLUTION

How did you select this vendor?

Otter PR write ups were amazing. They were storytellers that positioned our company in the best possible light.

Describe the scope of their work in detail, including any steps and the final deliverables.

They began with a discovery phase to understand our business. They really took the time to learn about the company and the direction of the company and our PR goals.

How many people from the vendor's team worked with you, and what were their positions?

I worked directly with their business development representative.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since working with their firm, we have been featured in several online publications and media outlets.

Describe their project management style, including communication tools and timeliness.

We spoke bi-weekly via the phone and email. They shared drafts for approval and provided regular updates.

What did you find most impressive or unique about this company?

Their commitment to learning our business and wanting to position us in the best light as possible.

Are there any areas for improvement or something they could have done differently?

No, no areas of improvement. They were excellent.

BACKGROUND

Please describe your company and your position there.

I am an Author with Little River Press and debuted Age of Atheria in November alongside my husband, Gregory Miller.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

We hired Otter PR for the three-month launch and campaign of our debut novel, Age of Atheria.

SOLUTION

How did you select this vendor?

We vetted about 5-6 PR firms across the country and landed on Otter PR because of their genuine care for the success of our book and the conversations we had in regard to our strategy for the campaign before deciding to go with them.

Describe the scope of their work in detail, including any steps and the final deliverables.

We worked with our "Dream Team" - Gaby, Chan, and Brittany! Gaby was our day-to-day, and she was so communicative, efficient, responsive, caring, and supportive of our project! She kept our schedule on track, and we spoke almost daily. I am so grateful for her support and communication!

Chan created a beautiful 90-day plan for our campaign and provided incredible strategies along the way to pair with it. Brittany ensured we had a smooth campaign and managed it wonderfully. Our "Dream Team" was so genuinely supportive of the success of our book! We loved working with them!

How many people from the vendor's team worked with you, and what were their positions?

Three! Gaby was our publicist, Chan was our account strategist, and Brittany was our account manager. They all rock!!!

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had wonderful success during our campaign and landed a ton of press and podcast guest spots.

Describe their project management style, including communication tools and timeliness.

Excellent communication, timely, and efficient. Weekly team meetings, daily updates, and genuine support for our project and for us! Dream team style of collaboration and working together.

What did you find most impressive or unique about this company?

We loved working with Gaby and Chan, I personally spoke to Gaby almost every day, and we established a wonderful working relationship - efficient, smooth, genuine, supportive, and awesome! Chan was so great to work with as well; great strategy and genuine care for our project! We loved the Dream Team!!

Are there any areas for improvement or something they could have done differently?

No areas!

BACKGROUND

Please describe your company and your position there.

We are a blockchain NFT Ticketing Company and I run startegy.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

As a young company, we needed to make sure we were resonating with those who had a need we satisfied.

SOLUTION

How did you select this vendor?

Otter came well recommended and specialized in blockchain messaging.

Describe the scope of their work in detail, including any steps and the final deliverables.

They were to identify channels and deliver relevant messaging.

How many people from the vendor's team worked with you, and what were their positions?

2 people: Our daily and POC is: Dave Also Brittany

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Dave Purdy is the type of account leader you want: responsive, pro-active, and friendly.

Describe their project management style, including communication tools and timeliness.

Communication is frequent via email and incredibly timely as you would expect from a PR firm.

What did you find most impressive or unique about this company?

Dave really cares about the outcome and works tirelessly to deliver excellence.

Are there any areas for improvement or something they could have done differently?

NO

BACKGROUND

Please describe your company and your position there.

We are a company building a DAO and a medical metaverse

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

Launch and monthly PR all through the year

SOLUTION

How did you select this vendor?

Evaluated several and they were simply outstanding compared to the other big firms we had interviewed

Describe the scope of their work in detail, including any steps and the final deliverables.

PR, press writing and release, interview and podcast booking and constant PR support

How many people from the vendor's team worked with you, and what were their positions?

2

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had 4 billion impressions, 700 articles and 20 million views in the first 6 months only, we were booked on major podcasts and had special articles written in major news media in the USA and other countries

Describe their project management style, including communication tools and timeliness.

They are part of our team and feel that we are the most important client in their world.

What did you find most impressive or unique about this company?

The way they understood and became productive immediately. The quality of their work and their dedication to our success were impressive.

Are there any areas for improvement or something they could have done differently?

non I can think of

BACKGROUND

Please describe your company and your position there.

I am the executive of a video-sharing app for investors.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

To assist us in our go-to-market strategy and to bring media attention to our products and the company.

SOLUTION

How did you select this vendor?

We interviewed a few and selected Otter PR

Describe the scope of their work in detail, including any steps and the final deliverables.

Otter delivered multiple high quality media features on our product and company.

How many people from the vendor's team worked with you, and what were their positions?

2 people, an account manager and a publicist

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were featured in 10 different stories in Q3, 2022 which provided a boost to our brand awareness.

Describe their project management style, including communication tools and timeliness.

Weekly meetings. Mark and Kristi were very organized.

What did you find most impressive or unique about this company?

Easy to work with, deliver good results.

Are there any areas for improvement or something they could have done differently?

Nothing I can think of right now.

BACKGROUND

Please describe your company and your position there.

I am the owner of a digital marketing company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

Public Relations Article

SOLUTION

How did you select this vendor?

Researched a few other companies first

Describe the scope of their work in detail, including any steps and the final deliverables.

They wrote a PR article for us after doing research into our company and having me answer some questions.

How many people from the vendor's team worked with you, and what were their positions?

1

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have not had it published locally yet

Describe their project management style, including communication tools and timeliness.

They reached out based on the timeline they provided.

What did you find most impressive or unique about this company?

They put in the effort as if they had a stake in our company.

Are there any areas for improvement or something they could have done differently?

n/a

BACKGROUND

Please describe your company and your position there.

We are an ad agency that focuses on digital marketing. I am the owner and creative director.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

Otter PR helped to launch press release campaign.

SOLUTION

How did you select this vendor and what were the deciding factors?

They have a great case study section on their website!

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Coordinated with a national press release campaign about our agency.

How many people from the vendor's team worked with you, and what were their positions?

We worked with two: owner and account manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Campaign is still running so are waiting on results!

Describe their project management style, including communication tools and timeliness.

They are organized, streamlined, and easy to work with.

What did you find most impressive or unique about this company?

They have a great social media presence and great information on their case studies and past projects

Are there any areas for improvement or something they could have done differently?

No, they're quick and efficient!

BACKGROUND

Please describe your company and your position there.

I’m the CEO of a concierge luxury medspa

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations?

We are looking to grow into a medspa and needed help with business development of the infrastructure as well as media marketing and advertising

SOLUTION

How did you select this vendor?

They are a trusted name and one of the best in the industry and rapidly growing for they reason.

Describe the scope of their work in detail.

They helped us develop strategies and a plan of action for tackling all of our business goals.

What was the team composition?

We personally sat down with the CEO Dr. Jay.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have seen a increase in sales and new client leads and are expanding our services.

How effective was the workflow between your team and theirs?

We have weekly meetings. They are very accommodating, thorough, and helpful and seem to truly care.

What did you find most impressive about this company?

They are so knowledgeable and continue to expand and grow their list of services which is helpful for us looking for a “one stop shop”

Is there any area for improvement or anything that could have been done differently?

Open a location in miami so you can hold my hand further

BACKGROUND

Please describe your company and your position there.

I am CEO of https://stoddardagency.com

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

I hired Otter PR to research, write an article, and then promote it.

SOLUTION

How did you select this vendor?

They reached out to me very politely and persistently and offered to help.

Describe the scope of their work in detail, including any steps and the final deliverables.

They researched my websites and my profiles and did a quick overview.

How many people from the vendor's team worked with you, and what were their positions?

I had one point of contact.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Otter Public Relations did a great job researching and writing an article about my Fractional CMO services, along with my Franchise Consulting and Marketing firm. They were also easy to work with and amicable in all communication.

Describe their project management style, including communication tools and timeliness.

They were prompt, efficient, and followed up thoroughly.

What did you find most impressive or unique about this company?

Their persistence to get the job done.

Are there any areas for improvement or something they could have done differently?

No, they did just fine.

BACKGROUND

Please describe your company and your position there.

I am the owner of a digital marketing agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Otter Public Relations, and what were your goals?

We entered a partnership with Otter PR to help both our companies grow in the online space.

SOLUTION

How did you select this vendor?

Otter PR reached out to us, and after doing our own research found they were the best people for what we already happened to be looking for.

Describe the scope of their work in detail, including any steps and the final deliverables.

We first engaged via email and then went through their software program to make the project possible.

How many people from the vendor's team worked with you, and what were their positions?

I worked with the co-founder on this project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since working with them, we have been able to get ourselves listed in places we were not previously.

Describe their project management style, including communication tools and timeliness.

We loved being able to communicate through their software once our initial communication was established

What did you find most impressive or unique about this company?

I appreciated how personal they were; we did not feel like we were working with robots as it can sometimes feel.

Are there any areas for improvement or something they could have done differently?

I don't think there was anything else we could have wished for from them on this project.