Omni Search Labs

Founder Chris Sheehy began his digital marketing journey in the late 1990s while Google was still an experiment at Stanford. After earning a "Website of the Year" nomination, he dove into SEO and paid search through hands-on experimentation—mastering digital visibility before the market caught up.

Chris founded Sidewalk Branding Co. in 2009, building a reputation across Southern New England for demystifying complex online marketing. His perspective as a successful multi-business owner gave clients practical strategies grounded in real-world experience.

After a successful acquire-to-hire partnership with Brave River Solutions in 2022, Chris transformed their digital services department, from rebuilding product offerings to weaving SEO into the fabric of the Web team, integratin. He pioneered AI integration in 2021, years before ChatGPT's mainstream adoption, and co-authored the firm's AI policy to future-proof operations. 

Chris founded Omni Search Labs in November 2025. OSL delivers results-driven search and AI optimization for Rhode Island's small and medium-sized businesses, plus channel partner support for web developers, agencies, and freelancers.

Services include local SEO, technical optimization, Google Business Profile management, business directory citation management, and AI search optimization (AIO) to position businesses in ChatGPT, Perplexity, and other AI platforms. We work with select clients to provide deeply personalized strategy explained in clear, jargon-free language.

Chris's achievements include being the first SEO professional to receive the Rhode Island Tech10 Award, Top 5 Startup by Mass High Tech, Top Tech Entrepreneur by GoLocalProv, and Top Web Development Firm by Providence Business News. He's had media exposure on major networks and publications, published in Search Engine Journal, Search Engine Land, and Marketing Profs, and shared expertise with SCORE, SBA, and universities including RISD, URI, and Columbia.

"Experience Pays Dividends"