Oleksandra Varvarenko

Senior Product Designer with 7+ years of experience helping founders and product teams build SaaS, EdTech, and consumer products that move business metrics — not just look good.

I work with B2B SaaS, EdTech, and consumer app companies at Seed to Series B stage. My background in Computer Science means I design with technical reality in mind, which saves engineering hours and ships products faster.

Recent outcomes:
→ Improved usability from 20% to 87% on an EdTech platform serving 1,000+ students
→ Cut development cost by 80% by replacing AI feature with adaptive logic on a B2C household management app
→ Reduced design-to-development time by 40% through atomic design systems and component governance
→ Validated MVP scope in 12 weeks with 4/5 purchase intent score before full development

What I do:
- Product strategy and MVP validation — research first, design what actually solves the problem
- End-to-end product design — from user flows to high-fidelity prototypes
- Conversion optimization — onboarding, pricing pages, subscription flows
- Design systems — scalable component libraries, design tokens, governance
- Design-engineering bridge — making design decisions that engineers can build efficiently

My approach: diagnose before designing. Most design problems aren't design problems — they're business or product problems wearing a design costume. I identify the real issue first, then build the solution.

Tools: Figma (advanced — design systems, tokens, variants, governance), Figma AI plugins, Figma Make, Claude, Claude Code.

Available for: full product design engagements, design system audits, MVP validation projects, conversion optimization sprints.

Open to remote work with founders and teams in EU and US time zones.