We’re a creative animation studio.
Working in 2D, we craft and create animations for leading agencies and brands.
Using animation we create a range of styles, which give your brand a distinctive voice, whether it’s for social posts, branded content, digital out of home, explainer videos or TV advertising, We’ve got it covered.
Ford, Deliveroo, Taco-Bell, BBC, Graze
The showreel highlights some of our favourite projects we’ve worked on, with a multitude of brands and agencies. Including a wide variety of styles and techniques - our reel is the best way to get an appreciation of what we do.
Working with clients such as Ford, Taco-Bell and Graze we create content for a wide variety of channels such as digital out of home, social media and paid advertising.
Did you know the average schoolchild grows at a rate of 6cm a year? Focus offers more room than ever for growing kids. Ford and GTB commissioned us to bring the story to life using animation.
With this project, we wanted to use Deliveroo’s awesome colours to really bring to life the illustrations. We needed to create a hectic city environment that could be used to show the hustle and bustle of the city.
This is where Pick-up came into play, with the idea of not having to go and queue, wait and order you could now do all of that though Deliveroo. These social posts needed to convey the message of convenience and ease.
MUBI are all about hand-curated cinema – so let’s make a handcrafted campaign using eye-catching visuals and animation. Paying homage to some of the best moments in cinematic history-making each one uniquely our own
Looking for tasty, nutritious snacks for busy days? We created a short animated social post for Graze to encourage employers to send their team tasty snacks.
Reinventing the classics - Pretzels with a twist. Using cut-out card, post production and VFX, we created a couple of animated social posts, to help launch the new Dark and Milk Chocolate bites.
"OK Social gave us a full service from start to finish."
An advertising agency hired OK Social to assist with a project for one of their big clients. The team put together several messaging and visual campaigns to promote the client's new car model within five days.
"OK Social gave us a full service from start to finish."
Feb 11, 2021
The client was speechless after viewing the materials put together by OK Social. They appreciated how fresh and modern everything looked. The team at OK Social is responsive, experienced, and timely. Their commitment to a tight timeline was also impressive.
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the creative director at the European arm of an ad agency network. I’m also the executive creative director of a sub-brand, MakerHouse, the production side of the network.
What challenge were you trying to address with OK Social?
We needed to promote the electrified popular vehicle that was coming out globally. We needed to turn some work around very quickly.
We worked with OK Social because their team has the strong ability in motion graphics, design, and animation that we were looking for. We needed to apply these to the content we were creating.
What was the scope of their involvement?
We had a loose brief because we wanted their team to come up with ideas about how we could communicate the range, distance, and electrified nature of the vehicle.
They gave us a lot of different concepts that we could look at and different approaches that we could take. Then, they created prototypes with initial design elements through storyboard flats.
We progressed that by providing their team with film and CGI footage. They turned them into animated and motion graphic videos. They also added sound effects and did sound mixing to make it a complete visual and audio piece.
It was only a five-day turnaround. Because we were working for a big brand, we needed to be directly involved, making the process collaborative. We wanted to push the boundaries on this project, but also, as part of an agency, we need to understand what our clients will accept.
What is the team composition?
We worked with about three.
How did you come to work with OK Social?
We worked with some of their team when they were freelancing a few years ago. We kept in touch with them over the years as they broke out into their own company.
We were also waiting for the right project to come around. This project with a fast turnaround seemed like the perfect fit. I talked about them to members of my team, and they were on board after seeing some of their work.
How much have you invested with them?
We’ve invested between £5,000–£10,000 (approximately $7,000–$14,000 USD).
What is the status of this engagement?
We worked together in January 2021.
What evidence can you share that demonstrates the impact of the engagement?
On day four, we shared everything with the client. It was unanimously loved. They didn’t want to change anything. It’s rare that the client has no changes. They were speechless. They felt that it was fresh and pushed the right boundaries.
From that point on, we added finishing touches and sound effects. OK Social then sent it to us in different formats so we can share it in various avenues.
How did OK Social perform from a project management standpoint?
From a project management standpoint, they were very responsive. They laid out the plans very clearly, identifying how we would engage with each other. It was all clear.
Whenever they start with a new client, they lay out what it is like to work with them. A lot of their team was on the calls. We could get everyone together quickly, which made the collaboration easier.
We mostly communicated through email and video meetings. Because of the tight turnaround, having that ability to get everyone on screens in real time was helpful. It felt much more productive.
What did you find most impressive about them?
We’ve worked with other animation companies in the past. OK Social is specialized in 2D animation and motion graphics. They have a strong design background. They also have great experience in other fields like sound design and typography. That was critical for us.
If we worked with other companies, they would have to outsource sound production and other elements. We couldn’t do that with a quick turnaround. OK Social gave us a full service from start to finish.
Are there any areas they could improve?
No, it was very well-produced. The work was loved, and the cost was incredibly reasonable. From all of those perspectives, it was flawless.
We hope to work with them again in the future on other projects.
Do you have any advice for potential customers?
Have a clear idea of what you want but not so prescriptive that it doesn’t give the idea of wiggle room. Lean into their opinions during the collaboration to develop the work. Their expertise and creativity are critical. Tapping into their imagination beyond the production side is important.