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Get a custom proposalAuthor-led creative studio. Paris & London.
Nothin' is an independent creative studio in Paris working at the intersection of fashion, luxury and tech — branding, editorial, art direction, websites, campaigns, events and AI systems.
The studio is AI-native: production (variations, design systems, automation) runs on infrastructure built in-house, while creative direction stays strictly human. AI can produce the 200 variations, not the decision. The verifiable result: the studio's own website, noth.in, received Awwwards Site of the Day (August 2026), an Awwwards Honorable Mention, FWA of the Day (July 2026) and a Muzli selection.
Founded and led by Sara Guedj, a Franco-British creative director, with Pierre Patrault (partner, UX) and a per-project network of senior independent talent. The studio serves French and UK brands natively, in both languages.
We believe a brand that lasts is not in a category — it is in a culture. We don't sell a style; we sell a point of view. One rule: never lukewarm.
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Min project size
$10,000+
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Hourly rate
$100 - $149 / hr
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Employees
2 - 9
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Year founded
Founded 2026
Service Lines
- Branding
- 25%
- Advertising
- 20%
- Graphic Design
- 20%
- Web Design
- 15%
- Digital Strategy
- 10%
- Event Marketing
- 10%
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Clients
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