Not A Guru Consulting

At Not A Guru Consulting, we help small businesses and lean teams make sense of social media minus the jargon or bloated retainers.

We’re a digital marketing consultancy based in Greater Phoenix, Arizona, built on years of hands-on experience across startups, agencies, higher ed, and the public sector. We specialize in social-first strategy, content planning, platform optimization, and AI integration for marketing. If it’s happening on social media, we’re already thinking three steps ahead.

Our clients aren’t looking for generic advice. They want real guidance, clear next steps, and honest execution. That’s what we deliver, whether it’s through one-time strategy sessions, full account audits, monthly content calendars, or ongoing strategy and service. We also work with internal teams to train staff, streamline workflows, and level up what’s already working.

We blend the strategic brain of a marketing leader with the creative hustle of a content producer. We’re not social media gurus, just expert practitioners who know what works.

We’re big believers in keeping it lean, useful, and genuinely helpful. That means no gatekeeping, no vanity metrics, and no pretending your TikTok needs to “go viral” to be effective. We care about making things work for your business, not someone else’s algorithm.

Whether you’re a founder trying to grow your brand or a marketing team or member with too much on your plate, we’re here to help you focus, simplify, and show up where it counts.