neshworks

BACKGROUND

Please describe your company and position.

I am the Founder of BayShop

Describe what your company does in a single sentence.

We are a Purist Mattress company specialising in Natural Latex Mattresses

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire neshworks to accomplish?

• Grow the business with high-quality leads that translate into sales.
• Rebuild a struggling SEO foundation into a coherent, well-structured site, then expand marketing into new channels once that base was driving growth.
• Configure accurate tracking from first touch points like WhatsApp and showroom bookings through to sales revenue by traffic source, organized in a simple CRM.

SOLUTION

How did you find neshworks?

Referral

Why did you select neshworks over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from neshworks were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

• Google Ads management
• ⁠SEO and GEO consultancy (strategic advice)
• ⁠Content development and website management support
• ⁠Product page and collection page creation
• CRM setup and management

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Total bookings more than doubled over the past year, up about 107% on the year before.

100% of people who booked a showroom visit actually showed up, and roughly 1 in 3 turned into a sale.

Our comparison guides convert visitors at several times the rate of the rest of the site, so the people reaching out are more qualified and closer to buying.

We've started getting customers through AI search like ChatGPT and Gemini, a channel that wasn't bringing us anyone before.

Our showroom Sleep Test bookings are up about 240% versus the same five months last year, more than triple.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very clear communication of plans and strategy. Execution was always on plan and on time. Very responsive when a challenge is met.

What was your primary form of communication with neshworks?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

When I first spoke with Andrew, he stood out immediately because he actually listened. He wasn't pushy. He asked the right questions, really understood our situation, and came back with a proposal that matched exactly what we'd discussed. And when we started working together, he did exactly what he said he would do. No surprises.

Are there any areas for improvement or something neshworks could have done differently?

Not really. We are constantly finding new targets and improvements.