Naked Development

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder and president of AutoMojo, an automotive company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Naked Development?

We needed help with mobile app and website development, UX/UI design, and marketing.

SOLUTION

What was the scope of their involvement?

Naked Development was supposed to help us complete our app's design and creation. 

What is the team composition?

We initially worked with Kyle, who ended up quitting. We were then transferred to a junior engineer. Our team also interfaced with their secretary, a marketing person, and Jason.

How did you come to work with Naked Development?

We hosted a golf tournament, and John and my father were in the same foursome. They discussed their businesses, and my father told him we always wanted to do an app. John said he had a business for that and met with us for lunch. We thought we could trust him, but we also looked into their work. They had good reviews and a professional website, plus John seemed like a good person. As a result, we hired them. 

How much have you invested with them?

We invested around $200,000–$250,000. 

What is the status of this engagement?

The engagement lasted from February 2021–January 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They delivered a basic brand book and a basic landing page. The app they delivered was about 50% done on the consumer and specialist sides. In other words, they didn’t provide all the deliverables, so we hired a new development company to work on the project. 

How did Naked Development perform from a project management standpoint?

We had biweekly meetings with them. We traveled a lot for work, so we always met on Zoom and in the car with them. We didn’t hear back from them for over six months. We paid everything in full every month but didn’t have a finished product. 

Given that, we reached out to John over Zoom. He said the software was outdated, would cost more, and he would need help. After months, we had an attorney go after them. John’s attorney stated they sent us the delivered product. However, we didn’t have a finished consumer or specialist app.

We always dealt with their secretary, who was responsible for scheduling and rescheduling meetings. She was the gatekeeper to all that information. When we weren’t able to connect with them, she kept us back and didn’t let us contact Jason or John. We also used emails, texts, and Monday.com. 

What did you find most impressive about them?

They were good during the first year. The team was welcoming and had us in meetings at their office. In fact, they were friendly and cordial at that time. However, when things started getting bad in January 2024, they became less communicative and responsive.

Are there any areas they could improve?

After they became distant and uncommunicative, I reached out to see what was going on. However, they completely shrugged us off and said we were paid in full and had a final product. 

Do you have any advice for potential customers?

Naked Development seems like they’re going to be great, but they assign their work to freelance engineers and product designers. They seem great, but when you get to work with them, they don’t deliver the project. If things get rough, they’ll stop communicating with you.

I recommend looking elsewhere before you get involved. They’re expensive and don’t deliver the finalized project. They sell themselves high but under-deliver.

Company Responses

The service provider responded on March 13th, 2025

 Dylan, we take client relationships and project outcomes seriously, so it’s disappointing to hear you felt this way about your experience. Given the hands-on nature of our work, we’d like to better understand where things fell short from your perspective and see what can be done to ensure you're set up for success. We'll reached out again to continue the conversation and discuss this further.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a software company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Naked Development?

We were looking for developers to build our software. 

SOLUTION

What was the scope of their involvement?

Naked Development designed and developed our custom mobile software from scratch. They also created the paperwork, the blueprint, and everything behind the app. Moreover, we leveraged AWS, and the team was supposed to do maintenance for us, too.

What is the team composition?

We mainly worked with John, alongside his business partner. In total, 4–5 teammates were involved in the project. 

How did you come to work with Naked Development?

We went to Google and searched for the best teams around. Naked Development had excellent reviews, so we chose them.

How much have you invested with them?

Our investment was between $120,000–$150,000.

What is the status of this engagement?

The engagement lasted from October 2018–January 2019. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The blueprint that Naked Development created for us was extensive and well-written. Overall, everything with the company was good design-wise.

Although they couldn’t complete the connection we needed to make the software work, it was a great-looking app that was properly built. However, they couldn’t cross the finish line to complete it.

How did Naked Development perform from a project management standpoint?

They used Asana. Overall, they were professional in terms of project management. 

What did you find most impressive about them?

Their customer service was good, and the design work was modern. Naked Development understood what we wanted. The build-up was also good. They understood every step we needed when it came to the build. Even the blueprint itself was well-constructed, and their resources were nice and hospitable. They were pleasant to speak with, so it was unfortunate the engagement didn’t work in the end.

Are there any areas they could improve?

John was pushy about payment. He would call us nonstop and pressure us into paying him large amounts. We wanted to accomplish our goals, so we did what he asked. In the end, he owed us $10,000 in development because we had already paid him for services that weren’t completed. We decided to go through with another developer since their team couldn’t complete the project. 

We then asked John for the money back, but things took a turn. He said he wouldn’t give it back. We could see him in court, but we were a small company and already spent most of our money on the project. We didn’t want to pay lawyer fees to recover a certain amount and lose much more money in the process.

Given that, Naked Development should be more understanding of us starting off the ground, our fears, and our unfamiliarity with the software world — we didn’t know what we were doing. They promised us the world and said they would finish the app within three months. They said it was an easy no-hitter, so we told investors we’d get the app done in three months. That wasn’t the case, and it took over a year. We felt like we had lost over $100,000 and had nothing.

Overall, Naked Development should give realistic expectations and work on their pricing, which would’ve been great if the project had been completed. Moreover, they should be understanding of people’s budgets and be reasonable when it comes to limitations. Their management needs to be more cooperative with their clients.

Do you have any advice for potential customers?

Get everything on paper. Have a lawyer look over the documents and the master service agreement. Make sure that the promises are held up. There should be some type of refund so if the product can’t be built, you should receive some money back. That’s something to look out for — open promises that never get filled. Ensure you understand where your money is going and the work is deliverable. 

Company Responses

The service provider responded on March 4th, 2025

Thank you for sharing your feedback from your experience in 2018. We view all of our client relationships as partnerships, so while we appreciate the positives you highlighted, we also take concerns like these very seriously. Our agency has evolved significantly over the past seven years, but we’d still love the opportunity to connect directly to better understand your experience and see if there’s a way to make things right. Please reach out to our Director directly at josh@nakeddev.com—we’d be happy to continue the conversation offline and work toward a resolution.

BACKGROUND

Please describe your company and position.

I am the Director of Operations of Nine2Five

Describe what your company does in a single sentence.

Build Stronger Teams with Diverse Hiring Solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• Ensure the app is built with high standards, meets user needs, and function seamlessly across platforms
• Getting the app developed within the agreed timeline while maintaining a good balance between quality and speed of development
• Keeping the development costs within budget while maximizing value.

SOLUTION

How did you find Naked Development?

Online Search

Why did you select Naked Development over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

A detailed in-person overview of the project, including business goals, target audience, features, and functional requirements.

High-fidelity wireframes, prototypes, and final designs, along with branding assets, ensuring a user-friendly and visually appealing app.

Frontend and Backend Code: The complete codebase for both the client-side (mobile/web) and server-side components, ensuring functionality and performance.

Clear documentation for custom APIs and database structure to manage app data efficiently and securely.

Fully Developed Features: Key functionalities including user account management, job listings, video interviews, messaging system, and notifications, all ready for use.

Test Plans, Reports, and QA Documentation: Comprehensive testing plans, bug reports, and final QA reports ensuring the app is stable and functional.

Deployed App and Deployment Documentation: A live version of the app on app stores or web platforms, with detailed deployment and configuration instructions.

Post-Launch Support Plan and Maintenance Log: A plan for ongoing bug fixes, app updates, and performance monitoring, ensuring long-term app success.

These deliverables ensured a well-defined, well-executed development process, from planning through launch and post-launch support.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

User Growth: Significant increase in downloads, sign-ups, and active users, reflecting broad adoption of the app.

Engagement: High session lengths, frequent use of key features (job listings, video interviews), and solid user retention rates, showing that users are actively engaging with the platform.

Job Activity: Increased job postings and applications, along with a high interview conversion rate, indicating the app's effectiveness in connecting employers and candidates.

User Satisfaction: Positive user ratings, reviews, and strong user satisfaction and loyalty.

Revenue: Revenue from premium features, with a favorable cost per acquisition (CPA) indicating efficient user acquisition strategies.

App Performance: Smooth functionality with minimal downtime, fast load times, and robust security compliance, ensuring a seamless user experience.

Operational Efficiency: Reduced time to hire and effective admin management, reflecting the app’s efficiency in streamlining the hiring process.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Naked Team did an excellent job managing the project by maintaining clear and open communication throughout, ensuring you were always informed and involved. They took the time to fully understand your business objectives and tailored the app to meet your specific needs. Their proactive approach to problem-solving helped address any challenges quickly, while their efficient project management kept the development on track and within deadlines. They delivered a high-quality app through thorough testing and attention to detail, and provided post-launch support to ensure ongoing success. Overall, their transparency, responsiveness, and commitment to your goals made the project a smooth and successful experience.

What was your primary form of communication with Naked Development?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What we found the most interesting about the Naked team as a whole was their strong commitment to understanding our specific needs and how they tailored the entire development process to meet our business goals. Their ability to stay proactively engaged, addressing challenges before they became issues, ensures a smooth workflow. Another standout quality was their focus on quality, with thorough testing and attention to detail to deliver a polished product. They also showed remarkable flexibility and transparency, keeping our team in the loop at all stages. Their dedication to user experience, both for you and your customers, will surely set them apart as a partner who genuinely cared about delivering value, not just a finished product.

Are there any areas for improvement or something Naked Development could have done differently?

Keep up the great work, would have love to spend more face time brainstorming in the think tank!

BACKGROUND

Please describe your company and position.

I am the CEO of DWS

Describe what your company does in a single sentence.

We provide innovative financial solutions and services that help individuals and businesses manage and grow their wealth effectively.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We hired Naked Development to create a sleek, user-friendly mobile app that enhances customer engagement and streamlines our services. Our goal was to build a high-performing, visually appealing app that aligns with our brand and meets user needs efficiently.

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Naked Development were assigned to this project?

1,001-5,000

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development handled our mobile app’s end-to-end development, including UI/UX design, backend setup, and deployment. They delivered wireframes, a sleek interface, custom-built features, and a secure backend. Their thorough testing and post-launch support ensured a smooth, high-performing app.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project led to a 30% increase in user engagement, a 25% boost in sign-ups, and a 20% reduction in support queries. Additionally, app speed improved by 40%, showcasing the app’s success in enhancing user experience and driving growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Naked Development’s project management was highly efficient, consistently delivering items on time. They were proactive in addressing our needs, responding quickly to feedback and making adjustments when necessary. Their flexibility and attention to detail ensured that the project stayed on track and met all our requirements.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Naked Development was their attention to detail and seamless communication throughout the process. They truly understood our vision, offering innovative solutions while maintaining a strong focus on UX. Their commitment to delivering high-quality, custom-built features on time made them a standout partner.

Are there any areas for improvement or something Naked Development could have done differently?

Overall, Naked Development did an excellent job. However, one area for improvement could be more frequent progress updates during the development phase. While communication was strong, more regular check-ins would have helped keep us aligned on timelines and expectations.

BACKGROUND

Please describe your company and position.

I am the CEO of Lineage

Describe what your company does in a single sentence.

We offer cutting-edge logistics solutions that enhance the efficiency, transparency, and sustainability of global supply chains.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We brought in Naked Development to create a mobile app that is easy to use, boosts engagement, enhances functionality, and supports our business objectives.

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development managed the end-to-end development of our mobile app, including strategy, design, and execution. Their responsibilities encompassed market research, user persona creation, UI/UX design, front-end and back-end development, testing, and deployment. Key deliverables included a fully operational app, a smooth user experience, app store submission, and ongoing post-launch support for updates and maintenance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project resulted in a 30% boost in user engagement, a 25% increase in app downloads within the first three months, a 20% rise in user retention, and a successful launch with minimal post-launch issues, demonstrating its effectiveness.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Naked Development handled the project effectively, delivering on time and meeting all key milestones. They were quick to respond to our needs, adjusting to feedback and resolving any issues promptly to ensure the project stayed on course.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out to me about Naked Development was their skill in blending creativity with technical know-how. They invested time in understanding our needs and provided customized solutions that matched our vision, demonstrating flexibility and adaptability throughout the process.

Are there any areas for improvement or something Naked Development could have done differently?

Although Naked Development delivered excellent results, more regular updates in the early phases would have helped us stay better aligned. That said, they were quick to respond to feedback and made adjustments as needed.

BACKGROUND

Please describe your company and position.

I am the Chairman of VITALIS

Describe what your company does in a single sentence.

We offer cutting-edge logistics solutions that enhance the efficiency, transparency, and sustainability of global supply chains

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We engaged Naked Developments to create a mobile App that improves user experience, boosts engagement, and supports our business goals.

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with Naked Development for the complete development of our mobile app, covering planning, design, and implementation. Key deliverables included market research, user persona development, UI/UX design, both front-end and back-end developmentm, testing, and app store deployment. They also offered ongoing post-lauch support and makintenance. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project resulted in a 30% increase in user engagement, a 25% rise in app downloads within the first three months, a 20% boost in user retention, and a seamless launch with few post-lauch issues, demostrating its success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Naked Development showcased excellent project management, meeting deadlines and delivering key milestones and schedule. They were quick to response to our needs, making necessary adjustment based on feedback and effectively addressing any issues to keep the project moving forward smoothly.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about Naked Development wa their skill in blending creativity with technical know-how. They make an effort to fully understand our needs, providing customize solutions that align with our vison, and the ability to adapt to changes was particularly noteworthy. 

Are there any areas for improvement or something Naked Development could have done differently?

Although Naked Ddevelopment produced excellrnt results, more regular progress update in early stages would have helped us stay better align and avoid any misunderstandings. 

BACKGROUND

Please describe your company and position.

I am the CEO & Founder of THE/STUDIO

Describe what your company does in a single sentence.

Our company specializes in creating innovative logistics solutions that streamline global supply chains, making them more efficient, transparent, and sustainable.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We partnered with Naked Development to design and build a high-quality mobile app that enhances user experience, drives engagement, and aligns with our brand vision. Our goal was to create a seamless, scalable, and innovative product that meets both user and market needs.

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Naked Development to design, develop, and launch a high-quality mobile app, covering strategy, UI/UX design, full-stack development, testing, deployment, and ongoing support.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project included a 30% increase in user engagement, a 25% boost in app downloads within the first quarter, improved user retention by 20%, and a seamless launch with minimal post-launch issues, demonstrating the app’s effectiveness and alignment with our goals.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Naked Development demonstrated strong project management by consistently delivering milestones on time and maintaining clear communication throughout the process. They were responsive to our needs, adapting quickly to feedback and adjusting timelines when necessary to ensure the project stayed on track. Their proactive approach and flexibility ensured a smooth and efficient development process.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about Naked Development was their ability to seamlessly integrate innovative design with technical excellence. Their focus on understanding our specific needs, their flexibility in adapting to feedback, and their commitment to delivering a high-quality product on time made them stand out. Their hands-on approach and deep understanding of UX are truly unique.

Are there any areas for improvement or something Naked Development could have done differently?

While Naked Development delivered a strong product, one area for improvement could be in providing more proactive updates during the initial stages of the project. At times, a clearer roadmap or more frequent check-ins would have helped align expectations earlier. However, once we provided feedback, they were quick to adjust and ensure the project remained on track.

BACKGROUND

Please describe your company and position.

I am the Principal CEO of Connect 4 Web Design

Describe what your company does in a single sentence.

Our company creates innovative solutions that connect people and elevate experiences through exceptional products and services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We hired Naked Development to create a user-friendly, visually engaging, and scalable mobile app that aligns with our brand vision, enhances user experience, and drives customer engagement and retention.

SOLUTION

How did you find Naked Development?

Clutch Site

Why did you select Naked Development over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Naked Development were assigned to this project?

10-49

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development was tasked with designing and developing a mobile app from concept to launch. This included user research, wireframing, UI/UX design, backend development, front-end coding, API integration, testing, and deployment. They were also responsible for implementing key features like user authentication, in-app purchases, push notifications, and analytics tracking. Additionally, they provided ongoing support and updates to ensure the app’s performance, scalability, and compatibility across devices.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes included a 30% increase in user engagement within the first month, a seamless app launch with zero major bugs, and a 95% user satisfaction rating based on in-app feedback. Additionally, the app achieved over 10,000 downloads in the first 60 days and significantly improved retention rates due to its intuitive design and functionality.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Naked Development demonstrated strong project management skills by consistently delivering milestones on time and within budget. They adhered to the project timeline, providing regular updates and ensuring that any issues or delays were promptly addressed. They were highly responsive to our needs, making adjustments quickly based on feedback and proactively offering solutions when challenges arose. Their communication was clear and transparent, ensuring the project stayed on track.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

 What stood out most about Naked Development was their ability to blend creativity with technical expertise. They took the time to fully understand our vision and translated it into an intuitive, high-performing product. Their attention to detail, responsiveness, and commitment to delivering a polished final product on time made them unique. They also maintained a high level of collaboration throughout the process, ensuring our feedback was always integrated seamlessly into the development.

Are there any areas for improvement or something Naked Development could have done differently?

While Naked Development delivered a high-quality product, there were moments where more proactive communication during critical phases could have streamlined the process further. Additionally, providing more detailed timelines for minor revisions would have enhanced clarity and efficiency.

BACKGROUND

Please describe your company and position.

I am the Founder and CEO of Scopify

Describe what your company does in a single sentence.

Creators of Scopify, the app that enables homeowners to strategize and price their home construction projects before engaging architects, designers, or builders.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• Develop App
• Develop Branding
• Develop Marketing Funnel

SOLUTION

How did you find Naked Development?

Online Search

Why did you select Naked Development over others?

• Great culture fit
• Company values aligned
• Their strong focus on supporting the success of entrepreneurs

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Produce an effective app of high consumer value and get the app into the hands of as many homeowners as possible. Build the app, brand the app, create the marketing funnel to get the app to the consumer.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Marketable app, engagable app, lucrative app.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

High level/quality of client attention and interaction. All communications, information exchages, and client servicing were well-conceived and well-executed.  They kept me on my toes to provide them the information they needed from me. They kept excited about the project and, because of that, kept me optimistic and driving toward the success of my project.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The culture of coaching and support they provide start-ups. They don't sleep well unless they know you have all the tools and chops to obtain success. I've never seen any other company provide such rich and valuable deliverables along with ingenious and compassionate client support. Naked is a beacon of know-how and wisdom in an otherwise dark ocean for any start-up that is hoping for success.

Are there any areas for improvement or something Naked Development could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Founder of a recruiting company.

Describe what your company does in a single sentence.

AI recruiting and job board 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• Consulting
• Marketing
• Development
• Education

SOLUTION

How did you find Naked Development?

Online Search

Why did you select Naked Development over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned
• Collaboration and Success Rate

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked was tasked with designing a prototype and a market delivered product while provided collaborative coaching and market insight. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Timelines of development that were successfully hit, responsiveness, the prototype and software itself interacting well with user. All successfully accomplished with exceeding expectations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They delivered projects on time, communicated efficiently, kept me updated and engaged the entire time, and were immensely impactful in the development of my company 

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The culture and values the company upholds bled into my idea which will propel the success at the forefront. Each team member was great to work with and I look forward to continuing to build upon our relationship. It felt like we were one team rather than an outsourced company building out my software. The insight is invaluable, the educational tools are great, and the non hesitation demonstrated by every team member to help was something I have not experienced. 

Are there any areas for improvement or something Naked Development could have done differently?

N/A