Media Minefield

BACKGROUND

Please describe your company and position.

I am the Marketing Director of Outlook Wealth Advisors

Describe what your company does in a single sentence.

Outlook Wealth Advisors is a financial planning firm for high-net-worth individuals and families planning for retirement and living in retirement.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Media Minefield to accomplish?

• Obtain opportunities for our owner to be showcased as a financial expert on local television.
• Obtain opportunities for our owner to publish thought leadership in financial publications.
• Provide multi-channel opportunities to promote our brand.

SOLUTION

How did you find Media Minefield?

Referral

Why did you select Media Minefield over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Media Minefield were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Media Minefield has positioned our founder as a sought-after financial expert in the local market.  They get him spots on all of the major networks to comment on a wide variety of financial topics.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Both clients and prospects frequently mention seeing our founder on the news.  We also see spikes in our website traffic after he is on the air. We have converted clients directly from his appearances on the local channels.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Media Minefield is better than responsive.  They proactively go out and search for opportunities, nurture relationships we would have no access to, and deliver results. They are some of the best people to work with and truly have our back.

What was your primary form of communication with Media Minefield?

Virtual Meeting

What did you find most impressive or unique about this company?

The team at Media Minefield takes the time to understand your clients, your business, and what sets you apart from competitors. They also learn the key aspects of your industry and use these insights to develop a strategic plan designed to help you achieve your goals. They understand our market, know what we’re good at and consistently look for opportunities that help move the needle. Put simply, they get us. From a marketing director's standpoint, that's incredibly valuable.

Are there any areas for improvement or something Media Minefield could have done differently?

N/A