Contact MAVERICKS S.M. P.C.
Get a custom proposalInfluencer Marketing & Talent Agency in Greece
MAVERICKS is an influencer marketing and creator talent agency in Greece, headquartered in Thessaloniki and working with brands and creators nationwide. Since 2017, we have built creator partnerships that connect brands with Greek audiences through authentic, measurable campaigns.
Our services include:
• Influencer marketing strategy and campaign planning
• Creator research, evaluation and casting
• Campaign budgeting and negotiations
• Contracts, usage rights and campaign compliance
• Creative concepts, creator briefing and content approvals
• Campaign coordination, monitoring and reporting
• Audience analysis and brand-safety checks
• Talent management and creator representation
• Gaming, Gen Z and creator-led content activations
MAVERICKS works with a vetted network of more than 600 creators across YouTube, TikTok, Instagram and Twitch. Our network includes talent in gaming, entertainment, comedy, lifestyle, sports, fitness, technology, food and youth culture. Creators are selected based on audience relevance, engagement quality, content style, brand compatibility and performance-not follower numbers alone.
We also exclusively represent Greek digital creators, managing commercial partnerships, negotiations, contracts, career strategy and long-term positioning.
The agency has delivered more than 1,000 creator campaigns for over 160 brand partners, including Samsung, Revolut, Adidas, COSMOTE, Public and efood. For brands seeking an influencer marketing agency in Greece, MAVERICKS provides market knowledge, creator relationships and end-to-end campaign management.
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Min project size
$5,000+
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Hourly rate
Undisclosed
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Employees
2 - 9
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Year founded
Founded 2017
Service Lines
- Advertising
- 35%
- Talent Representation
- 35%
- Public Relations
- 10%
No Focus Areas have been added yet…
Industries
- Consumer products & services
- 25%
- Gaming
- 20%
- Beauty
- 15%
- Retail
- 15%
- Financial services
- 10%
- Telecommunications
- 10%
- Other industries
- 5%
Clients
- Midmarket ($10M - $1B)
- 50%
- Enterprise (>$1B)
- 40%
- Small Business (<$10M)
- 10%
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Our Story
MAVERICKS was built to connect brands with the right creators and help digital talent build sustainable careers. Our mission is to create authentic, strategically planned partnerships that generate real value for brands, creators and audiences. We combine deep knowledge of the Greek creator economy with data, creativity and hands-on campaign management. Our values are authenticity, trust, transparency, cultural relevance, accountability and long-term collaboration.
What Sets Us Apart
Greek Creator-Market Expertise
We understand Greece’s creator ecosystem, digital culture and audience behaviour. This helps us identify the right talent for each brief and build partnerships based on relevance, credibility, brand fit and performance-not follower count alone.End-to-End Campaign Management
From strategy, creator casting and negotiations to contracts, approvals, execution and reporting, our specialised team manages every stage of an influencer campaign. Brands benefit from one accountable partner, clear communication and consistent delivery.Brand and Talent Perspective
As both an influencer marketing agency and a talent representation company, we understand the needs of brands and creators. This dual perspective enables us to build authentic, commercially effective partnerships designed for long-term value.
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