Contact Maverick Communications International
Get a real-time quoteIndustrial marketing agency for manufacturers
Maverick Communications International is an industrial marketing and branding agency that crafts clear, intelligent messaging and visuals that produce long-term results, not just one-off reactions. We'll help fuel your growth, persuade procurement, inform engineers, boost AI citations, accelerate international expansion and more. If you're ready to invest in marketing that furthers your ambitions, while telling your true story, we'd love to speak with you.
20+ years' experience | 100+ industrial clients served | 200%+ turnover growth delivered | Independent and founder-led | Ireland-based, international reach
At what point do industrial and manufacturing companies come to Maverick?
- Old positioning isn't working anymore
- Brand looks out of date
- International companies merged
- US company expanded to Europe
- New market opportunities have opened up
- Hired a new CMO with new ideas
- Business expanded and marketing team is overstretched
- Need to recruit more technical experts
- Not showing up in AI/LLM search
Why an international marketing agency like Maverick?
Industrial companies' sales cycles are long, technical and involve many stakeholders. As a specialist agency in this space, Maverick already understands the buyers, the technical detail and the multi-market complexity, so the impact of our work can be seen quickly, without losing time and budget to learning the sector.
We offer a full range of ongoing services:
BRAND BASICS
Research
Strategy
Planning
Positioning
BRAND IDENTITY
Messaging
Visual style
Logos
Guidelines
MARKETING ENGINE
Brand awareness
Websites and apps
Social media
Tech documentation
Pitch decks
LEAD GENERATION
Targeted advertising
Marketing automation
Content strategy
AEO/SEO visibility
Reporting & insights
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Min project size
$10,000+
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Hourly rate
$150 - $199 / hr
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Employees
10 - 49
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Locations
Ballina, Ireland
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Year founded
Founded 2001
1 Locations
- Ballina , Ireland
Service Lines
- Web Design
- 20%
- Advertising
- 10%
- Branding
- 10%
- Public Relations
- 10%
- UX/UI Design
- 10%
No Focus Areas have been added yet…
Industries
- Advertising & marketing
- 40%
- Information technology
- 40%
- Business services
- 10%
- Media
- 10%
Clients
- Midmarket ($10M - $1B)
- 80%
- Enterprise (>$1B)
- 20%
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Our Story
Founded 20 years ago by Head of Strategy, Ed Field, Maverick began working clients including Ryanair, Aviva, Sage and Renault. Over the years, we evolved to become a renowned industrial marketing specialist, working with some of the world's most innovative industrial and engineering-based companies, including Automated Industrial Robotics (AIR), Ei and Capital Switchgear. Today, we often work with US-based companies expanding into Europe, on both branding and long-term marketing activities.
Meet the Team
Maxine HessCommunications Director
Originally a civil engineer, Maxine has over 20 years' experience in communications, copywriting and advertising. She's worked in agencies and in-house in London, Berlin and Dublin, and her awards include a D&AD pencil and a Webby.
What Sets Us Apart
Experts in what works for manufacturers
We have over 20 years' experience working with manufacturing companies, in pharmaceutical, MedTech, electrical equipment and more. We understand the long buying cycles and the need to express what you do in a technical, yet clear and simple way.Easy to work with
You'll find a close-knit, friendly team who are experienced in our fields and committed to doing the best work for industrial companies. We think deeply about your strategy, positioning and branding so that producing your materials is smooth, fast and consistent.Embedded in Europe
We're based in Ireland, a centre for manufacturing excellence, and perfectly positioned for the European market, creating content in English. This is why we're becoming a go-to agency for US manufacturing companies expanding into Europe and wanting to unite brands and attract a new audience.Locations (1)
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