Markeo Agency

BACKGROUND

Please describe your company and position.

 I am the Director of Marketing of a manufacturing company 

Describe what your company does in a single sentence.

Markeo Agency is a Warsaw-based AI search optimization and digital marketing agency. We specialize in Generative Engine Optimization (GEO), helping brands become visible and recommended in AI-powered search platforms like ChatGPT, Perplexity, Google AI Overviews, Gemini, and Claude. Our services include AI search visibility audits, SEO, content strategy, technical optimization, Google Ads, Meta Ads, lead generation, and data-driven marketing strategy. Whether you're a small business, local brand, or scaling company. We make sure that when customers ask AI, the answer is you. Free AI visibility audit available. Serving clients across Poland and Europe from our Warsaw office. Markeo Agency, be the brand AI recommends.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Markeo Agency to accomplish?

• Improve brand's visibility in AI search platforms like ChatGPT, Perplexity, and Google AI Overviews
• Build a data-driven SEO and content strategy to increase organic traffic and lead generation
• Develop our overall digital marketing presence: Google Ads, social media, and AI search optimization

SOLUTION

How did you find Markeo Agency?

• Online Search
• Referral

Why did you select Markeo Agency over others?

• High ratings
• Great culture fit
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

Markeo Agency was engaged to support our digital marketing and growth efforts. The scope of work included developing a marketing strategy, managing paid advertising campaigns, improving our online presence, and generating qualified leads. Key deliverables included market and competitor research, campaign setup and optimization across digital channels, content and creative recommendations, performance reporting, and ongoing strategic guidance. The team also provided regular communication, clear progress updates, and actionable insights to improve customer acquisition and overall marketing performance. Throughout the engagement, Markeo demonstrated strong project management, responsiveness, and a data-driven approach, helping us execute marketing initiatives efficiently and achieve measurable results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project delivered strong measurable results within the first six months. Website traffic increased by approximately 66%, while qualified lead generation grew by over 40%. Paid advertising campaigns achieved a 30% reduction in cost per lead and a significant improvement in conversion rates. Organic search visibility also improved, with several target keywords reaching the first page of Google search results. In addition, customer acquisition efforts contributed to a 28% increase in sales opportunities and a measurable improvement in overall marketing ROI. Beyond the numbers, the team established scalable marketing processes and reporting frameworks that continue to provide value after the project's completion.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Markeo Agency demonstrated strong project management throughout the engagement. Deliverables were consistently completed on time, and the team maintained clear communication through regular updates and progress reports. They were proactive in identifying opportunities for improvement and transparent about timelines and expectations. Whenever we had questions or requested adjustments, the team responded quickly and professionally, often implementing changes within a short timeframe. They were flexible in adapting to evolving business needs while maintaining focus on project goals and performance targets. Overall, Markeo was highly responsive, organized, and reliable, making the collaboration smooth and efficient from start to finish.

Deliverables were well thought out, data-driven, and aligned with our business objectives. The team demonstrated a high level of professionalism and attention to detail throughout the project. Communication was proactive, expectations were clearly managed, and the team was highly reliable even when priorities shifted. Markeo provided strategic insights, strong execution, and measurable business impact, making the engagement highly cost-effective. Their combination of strategic expertise, responsiveness, and focus on measurable results made them a valuable partner. I would gladly work with them again.

What was your primary form of communication with Markeo Agency?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What impressed me about Markeo Agency was their combination of strategic thinking with hands-on execution. Unlike many agencies that focus solely on delivering marketing activities, Markeo took the time to understand our business objectives and tailored their approach accordingly. Every recommendation was backed by data, clear reasoning, and a genuine commitment to driving measurable results. I was also particularly impressed by their responsiveness and sense of ownership. The team operated more like an extension of our company than an external vendor, proactively identifying opportunities, solving problems before they became issues, and consistently going beyond the agreed scope when needed. That combination of expertise, accountability, and client focus made them stand out from other agencies we've worked with. I would confidently recommend Markeo Agency to any company looking for a results-oriented marketing partner that combines strategic thinking with exceptional execution.

Are there any areas for improvement or something Markeo Agency could have done differently?

Overall, I was very satisfied with the engagement. If I were to suggest one area for improvement, it would be providing even more frequent strategic review sessions as the project scaled. The team was highly responsive and communicative throughout, but additional deep-dive discussions on long-term growth opportunities could have added further value. That said, this was a relatively minor point, and the overall experience exceeded expectations.