Business Service in Paris, France
An independent communications group, Makheia is the leading French content creation group for companies and the 10th largest group in the ranking of OpinionWay 2012. Makheia evokes the art of fighting in ancient Greek, a root found today in bullfighting.
Around the new concept of "brand-media" (or Brand Content) and its optimization by an original methodology associating analysis of audience crossroads and semantic studies, around the public brand-content-value chain, Makheia allows companies to boost their relations with their sensitive publics, customers, employees, shareholders. Chaired by Edouard Rencker, Makheia is organized around three strategic areas: innovation and digital strategies (Big Youth), corporate mediation and editorial strategies (Sequoia), marketing and relational activation (Affinity). Listed on Alternext, Makheia employs 220 people and achieved a gross margin of 20 million euros in 2013. Makheia is an innovative company by Oseo.