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Get a real-time quoteBranding agency for founders — strategy, identity
Make Sense is a branding agency for founders and small businesses, based in Houston, TX and serving clients in Austin, Dallas, and across the US.
We build brands the full cycle: brand strategy and positioning, naming, logo and visual identity, brand guidelines, packaging design, and website design. Our founding principle is simple — a brand that doesn't sell is just a hobby — so every engagement starts with business strategy, not decoration.
Founded by Forbes 30 Under 30 entrepreneurs Rafael Tlepov and Yenlik Tlepova, we've launched 120+ brands since 2023. Typical engagement: 4–10 weeks from kickoff to launch. Projects start at $5,990; our Brand Foundation package starts at $8,990.
Most of our clients are first-time founders. The whole process runs smoothly online, from a free 30-minute discovery call to final delivery — with in-person brand workshops available in Houston and Austin. Brand Foundation from $8,990; Rebranding from $5,990.
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Min project size
$5,000+
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Hourly rate
$150 - $199 / hr
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Employees
2 - 9
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Year founded
Founded 2023
- Branding
- 40%
- Graphic Design
- 20%
- Logo
- 20%
- Web Design
- 20%
- Food & Beverage
- 20%
- Retail
- 20%
- Consumer products & services
- 15%
- Medical
- 15%
- Supply Chain, Logistics, and Transport
- 10%
- Arts, entertainment & music
- 5%
- Education
- 5%
- Financial services
- 5%
- Sports
- 5%
- Small Business (<$10M)
- 100%
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Our Story
Founded in 2023 in Houston by Forbes 30 Under 30 entrepreneurs Rafael Tlepov and Yenlik Tlepova. Make Sense has launched 120+ brands for founders and small businesses across the US — strategy, identity, packaging and websites, typically in 4–10 weeks.
What Sets Us Apart
Strategy first
Every project starts with positioning, not decoration.Built for founders
Most clients are first-time founders.Fixed pricing from $5,990
No hourly billing surprises.
Contact Make Sense
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