Magpie Creative

BACKGROUND

Introduce your business and what you do there.

I’m a senior media strategist at Kargo, an omnichannel advertising solutions company. We help brands engage consumers and drive higher returns while enabling publishers to maximize revenue through unique creative and targeting technologies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you have for this project?

We needed help with creative production and digital strategy.

SOLUTION

What was the scope of their involvement?

Magpie Creative delivered several video and non-video assets in the athletics and entertainment industry. Their team created digital ads, branded content videos, and social media graphics.

What is the team composition?

We worked with 2–5 teammates from Magpie Creative.

How did you come to work with Magpie Creative?

Someone referred Magpie Creative to me. I chose them over other options because they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

We spent between $10,000 and $49,999.

What is the status of this engagement?

We worked with Magpie Creative from February to April 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The client loved the creative, and it performed well on digital. The creative averaged a 96% video completion rate (VCR) and a 6% click-through rate (CTR), which is higher than the 3% industry average.

How did Magpie Creative perform from a project management standpoint?

Magpie Creative delivered work on time (even early) and was extremely easy to work with. The team was highly communicative, even after hours. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Magpie Creative was very creative and thought outside the box. They turned around work on a very quick timeline within a very reasonable budget.

Are there any areas they could improve?

No, there weren’t any. I’d love to work with them again.