Humans Understanding Humans
LRW is a California-born global collaboration of data-driven companies, best known for driving results through the use of consumer and behavioral insights. Our abilities to translate deep human understanding and sophisticated data analytics into business success has allowed us to uncover real growth levers in strategy, innovation, branding, communication, and experiences for top global brands.
We apply state-of-the-art modeling and analytic techniques against a multitude of data streams, pairing tech-enabled methods with a “so what?®” consultative approach to provide unparalleled impact for clients. We are recognized as one of the ten most innovative firms in its industry and one of the 25 largest marketing research firms in the world. We are headquartered in Los Angeles with offices in London, New York, Philadelphia, Chicago, and Orange County.