Contact LooseGrip
Get a real-time quoteComplex stories that land. Impact you can prove.
LooseGrip helps marketing teams, communicators, and content creators do their jobs better. We’ve been at it since 2009, with a team spread across three continents serving clients across the globe: Ben & Jerry’s, Unilever, NTT, Verisign, ePlus, Protect Our Winters to name a few.
Our work sits where strategy meets execution: demand gen that drives revenue instead of leads, AI-driven competitive intelligence, and analytics and attribution that turn marketing from a cost center into a revenue driver. One goal underneath all of it — driving action from perpetually imperfect data.
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Min project size
$25,000+
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Hourly rate
$150 - $199 / hr
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Employees
10 - 49
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Year founded
Founded 2009
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Languages
-
Timezones
1 Language that we service
- English
2 Timezones that we service
- EST
- Eastern Standard Time (EST)
- PST
- Pacific Standard Time (PST)
Service Lines
- Digital Strategy
- 40%
- Performance Marketing
- 15%
- Market Research
- 10%
- Branding
- 5%
No Focus Areas have been added yet…
Industries
- Consumer products & services
- 20%
- Food & Beverage
- 20%
- Information technology
- 20%
- Non-profit
- 20%
- Sports
- 20%
Clients
- Enterprise (>$1B)
- 80%
- Midmarket ($10M - $1B)
- 20%
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Our Story
LooseGrip started in 2009 with an office chair and a laptop — severance from an agency that was closing its doors at the bottom of the financial crisis. There was no office then and there still isn’t. We’ve been fully remote since the first day, not as a pandemic adjustment or a perk, just as the only way the thing could have existed. The name came from the idea that you get better results by loosening your grip: in golf, in baseball, on a mountain bike, and, it turns out, on your tea
Meet the Team
Neil CallananFounder, Chief Talker
Neil Callanan founded LooseGrip in 2009 and hosts the Measured Impact podcast. He’s built the firm on candor — fewer meetings, straighter answers, no hiding behind dashboards. He lives in the Finger Lakes, runs trail and road, rides gravel, and train
Audrey HarzeVP, Marketing Technology
Audrey Harze leads the team building AI, data and measurement systems for enterprise tech and values-led brands alike, helping marketing see clearly and prove its business impact. Based in California, Canadian to the core.
Elizabeth ForneyVP, Client Services
What Sets Us Apart
Candor is a courtesy
Direct talk, given with respect, lets everyone move faster.Momentum over movement
Busy isn’t the goal. We define what success looks like up front, then measure against it, so the work keeps moving the needle instead of just moving.Small team, firm grip
You work with the same core team from first call to final report, and those relationships last: seven years on average.Verified means Clutch independently confirmed LooseGrip is a legally registered business,
financially sound (Creditsafe: Low Risk).
- Verified Client Reviews
- 0
- Overall Review Rating
- Source
- Clutch
Business Entity
| Business Entity Name | LooseGrip |
| Jurisdiction of Formation | New York, NY, USA |
| Date of Formation | December 19, 2019 |
| Status | Active |
| ID | 5638119 |
Credit Report Results
| International Credit Risk Assessment | Low Risk |
| Source | Creditsafe |
| Last Updated | November 3, 2026 |
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