Leadeffect

BACKGROUND

Introduce your business and what you do there.

I’m the head of product management at Abel Systems. We develop QM-Pilot, a software platform that helps organizations manage and connect their quality management processes, documents, risks, audits, and improvement activities in one central system.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Leadeffect?

We needed support with our Google Ads and SEO, a new website, and blog articles for our website. Our goal was to increase leads and new customers and visibility in Germany and Austria.

SOLUTION

What was the scope of their involvement?

Leadeffect has designed and developed our website. The team has also conducted keyword analysis for our Google Ads and SEO campaigns. Leadeffect manages our Google Ads campaigns and creates blog articles for our website. The team also provides input for new strategies and manages our outreach campaign to expand our partnerships and lead inquiries.

What is the team composition?

We work with 2–5 teammates from Leadeffect.

How did you come to work with Leadeffect?

Leadeffect approached us five years ago. We chose them because their pricing fit our budget, they offered good value for the cost, they were referred to me, and they had extensive contextual knowledge and were very committed.

How much have you invested with them?

We’ve spent more than $50,000.

What is the status of this engagement?

We started working with Leadeffect in March 2021, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Leadeffect has doubled our inquiries and leads and increased our new customers by 30%. We’ve also seen an increase in our website’s visibility, especially in Germany and Austria.

How did Leadeffect perform from a project management standpoint?

Leadeffect’s project management is very reliable and structured. We communicate via virtual meetings.

What did you find most impressive about them?

Leadeffect sees us as a whole, not just individual aspects of our marketing. The team is up to date with AI topics and provides new ideas and suggestions for strategic steps. Leadeffect also has extensive knowledge and context analyses.

Are there any areas they could improve?

Their reporting could have been better in the past, but they’ve optimized it already

BACKGROUND

Please describe your company and position.

I am the PR & Media Relations Manager of OEDIV SecuSys

Describe what your company does in a single sentence.

IT

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadeffect to accomplish?

• SEO

SOLUTION

How did you find Leadeffect?

Referral

Why did you select Leadeffect over others?

Referred to me

How many teammates from Leadeffect were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SEO Optimization Website

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

SEO Optimization

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We really enjoyed working with the agency. The team was professional, responsive, and easy to work with throughout the entire collaboration. What we particularly appreciated was their expertise, clear communication, and ability to understand our specific needs. They didn’t just provide standard SEO recommendations, but took the time to understand our business and develop practical solutions that actually fit our goals. Communication was always straightforward and reliable, and questions were answered quickly and clearly. 

What was your primary form of communication with Leadeffect?

Virtual Meeting

What did you find most impressive or unique about this company?

You can tell that the team knows what they are doing and genuinely cares about delivering good results. We would definitely recommend working with them and are very happy with the collaboration.

Are there any areas for improvement or something Leadeffect could have done differently?

-