Intero Digital

BACKGROUND

Introduce your business and what you do there.

I’m the owner of an e-commerce site called Quality Hoops, LLC. We sell commercial and residential basketball equipment to the B2B and B2C markets.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SocialSEO?

We wanted to establish a solid SEO foundation when we launched our business site.

SOLUTION

What was the scope of their involvement?

When we got started, they did an audit of our competitors to identify the best keywords for us. After that, they worked with us on both onsite and offsite SEO. This included backlinking, writing blog posts for our site and adding new content, and optimizing the language on the existing site to reflect our keywords. They also created new meta and h1 tags on the back end of the site.

What is the team composition?

We worked with our account manager.

How did you come to work with SocialSEO?

I was working in Colorado Springs and happened to drive by their office. Once I had their name, I researched their company and read reviews, so I asked for a price quote and compared it against those from several competitors. They weren’t the cheapest but their rates were reasonable, and I liked the rapport they established with us.

How much have you invested with them?

We spent about $19,000.

What is the status of this engagement?

We worked on the project from April–October 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our site traffic has increased by about 700 percent, and we’ve gotten a substantial number of phone calls that are coming in based on the keywords they targeted. Our page rank has increased significantly, and site traffic is still increasing regularly.

How did SocialSEO perform from a project management standpoint?

Their responsiveness was impressive. It was easy to reach out to them by phone whenever I had a question, and they also replied to emails within a few hours. They also kept us updated on their progress via biweekly meetings where they outlined all the tasks they’d completed.

What did you find most impressive about them?

They’re direct, and they deliver what they promise. Not only that, they were receptive to our requests and were even willing to occasionally go beyond the scope of our project without charging extra.

Are there any areas they could improve?

We had one meeting to discuss PPC where they essentially said that my business was too new to implement that kind of campaign. It was disappointing since it had taken two weeks to set up the meeting for a five-minute conversation. I wish someone had just told us that up front.

Do you have any advice for potential customers?

I can’t think of anything at the moment.

BACKGROUND

Introduce your business and what you do there.

I'm the president and CEO of a web development company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SocialSEO?

We wanted to improve our web performance overall to increase leads. Other SEO firms we'd worked with in the past hadn't been very successful. 

SOLUTION

What was the scope of their involvement?

SocialSEO provides organic SEO services that include keyword research, content development for blogs and press releases, citation building, conversion optimization, and scoping out opportunities for guest blogging. We help their team brainstorm topics and review their written work before publishing it. 

What is the team composition? 

We primarily work with one SEO specialist.

How did you come to work with SocialSEO?

They were recommended by some other business owners I was talking to who had worked with them in the past. After interviewing them, it was obvious that they had the expertise that made us feel comfortable working with them. 

How much have you invested with them?

We've invested around $40,000 in total.

What is the status of this engagement?

We've been working together since early 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

SocialSEO made a significant impact in the quality of our leads. Compared to other vendors we'd worked with previously, they were the only ones able to deliver results. 

How did SocialSEO perform from a project management standpoint?

Although our account manager has changed three times, communications have been consistent. They're accessible and responsive, checking in with us both weekly and monthly.

What did you find most impressive about them?

SocialSEO creates high-quality written content that requires little editing. Unlike other vendors we've worked with, they put in the work to ensure the content is great. 

Are there any areas they could improve?

Changing account managers three different times isn't ideal, but overall everything has been great.

Do you have any advice for potential customers?

It's important to remain involved and treat the relationship as a collaboration, rather than work that's being outsourced. Provide as much guidance and feedback as possible to ensure the content is moving in the right direction. 

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Colorado Marriage Counseling Intensives. We provide therapy and weekend intensive retreats for couples counseling.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SocialSEO?

I engaged SocialSEO to provide SEO and PPC services to enhance my marketing efforts online.

SOLUTION

What was the scope of their involvement?

SocialSEO helped to optimize my website for online searches. The team recommended ways to improve the site’s formatting and layout, and they implemented these suggestions through minor redesign work. They also assist with internet marketing strategies and paid advertising campaigns.

What is the team composition?

I regularly communicate with Natasha (SEO Specialist, SocialSEO).

How did you come to work with SocialSEO?

After working with several SEO firms, I did not see the results I wanted. I found SocialSEO through a trusted colleague who was pleased with their work. Their past work further impressed me, so I decided to work with their team.

What is the status of this engagement?

We started working together ten years ago, and the partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

SocialSEO has helped us achieve high rankings in Google searches. Users also express praise for the site regularly.

How did SocialSEO perform from a project management standpoint?

The team has led a productive collaboration since the beginning. I interface with Natasha via phone calls, emails, and in-person meetings. We have regular check-ins and also talk as needed.

What did you find most impressive about them?

SocialSEO has a talented team and a goal-driven approach that delivers clear results. They set monthly goals that they regularly meet. Their team is also highly responsive to any issues that come up on the site. They often go the extra mile.

Are there any areas they could improve?

No, they do excellent work in every area.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing coordinator at Apex Design Build.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SocialSEO?

We recently went through a rebrand, and we stopped working with our web developer. There was a transition, and we had lost traction with launching the new site and our position in Google searches. We needed help fast.

SOLUTION

What was the scope of their involvement?

Initially, SocialSEO went into our company’s background, asking about our beginning and what we were looking to do in the future. Natasha (SEO Specialist, SocialSEO) went into our website and gave input on what we needed to change to be on the top of Google searches. She updated areas to make sections more appealing, creating content through blog posts and taking the lead on new keywords.

They’ve also added a portfolio section to the site with some of our past construction projects. She presents her work during weekly meetings and conference calls where we relay our feedback. Natasha has also provided helpful tips for social media.

What is the team composition?

Natasha is our primary contact. I worked briefly with John (Digital Marketing Consultant, SocialSEO). He was primarily the salesman who we communicated with before signing the contract. Natasha reaches out to other members of her team for some assistance with the site.

How did you come to work with SocialSEO?

My former creative director contacted various SEO companies. He fell in love with SocialSEO’s customer service. They answered his questions rapidly and gave it to him straight.

How much have you invested with them?

Our contract is around $2,500 per month. So far, we’ve spent $5,000.

What is the status of this engagement?

We began working with SocialSEO in December 2018. We are in a year-long contract that we have plans to extend.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

SocialSEO’s work has been amazing. Our clients are leaving valuable reviews on Yelp and Google. We’ve seen an increase in calls. Our website is also more efficient because of their work. We’re thrilled with these fantastic results in such a small period. We can only imagine what their work will continue to be in the future.

How did SocialSEO perform from a project management standpoint?

Natasha understands our company. She’s incredibly organized, and her follow-up is almost immediate. We mainly communicate through calls and emails.

What did you find most impressive about them?

SocialSEO goes above and beyond. I receive a pleasant surprise from their company each week. Natasha is always giving or working on something to better my business.

Are there any areas they could improve?

No, not really. Their team makes SEO easier to understand. They walk through everything with our team step-by-step. I have no complaints working with SocialSEO.

Do you have any advice for potential customers?

I would advise taking advantage of the weekly phone calls. When their team sends work for you to complete, do it as fast as possible. Once it’s done, they can put everything into motion, making your results show up quicker.

BACKGROUND

Introduce your business and what you do there.

I'm one of the owners a direct primary care clinic. We don't take insurance so we work in a concierge doctor model but at an affordable price.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SocialSEO?

I needed help getting all of our SEO efforts in line.

SOLUTION

What was the scope of their involvement?

We were working with another SEO company. They really didn't do much to improve our results, and they weren't transparent. SocialSEO came in and is providing SEO and SEM work, as well as building PPC campaigns.

What is the team composition?

We mostly work with Erica and Kahn.

How did you come to work with SocialSEO?

I looked at reviews and Google results. If an SEO company is good at what they do then they should come up on the first page. I talked to a few different companies to get their suggestions for us. I was apprehensive about using another SEO company but SocialSEO seemed to be the best fit.

How much have you invested with them?

We’ve spent around $17,000.

What is the status of this engagement?

We started working together in August 2018 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

SocialSEO has raised a lot of our organic search results. We went from 24th page to the first page on some of our core phrases, such as “doctor and golden” or “primary care and golden.” Those are pretty great results, especially compared to what we got from the previous SEO company. The digital marketing PPC campaign is also bringing in many more suitable patients and clients.

How did SocialSEO perform from a project management standpoint?

They’re very transparent and responsive. Their communication is great. I have to hustle just to keep up with them. We have biweekly calls and then they always follow up with an email. They'll also touch base with an email if they haven’t heard back from us on some issue. It's a good balance.

What did you find most impressive about them?

Their transparency definitely sets them apart from the last company we worked with.

Are there any areas they could improve?

At this point, no. I can't think of anything.

Do you have any advice for potential customers?

Having your own Google Ads account set up would probably help the onboarding process.

BACKGROUND

Please describe your company and your position there.

I’m the CMO of MailMyStatements, a technology-driven B2B mailing and payment healthcare statement provider that uses third-party printing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SocialSEO?

We wanted to increase our brand’s exposure as well as accelerate conversions and boost company growth, so we hired SocialSEO for the task.

SOLUTION

How did you select this vendor?

They were highly recommended by some of my colleagues.

Describe the scope of their work in detail.

I have multiple projects going with SocialSEO, both for SEO and paid search projects. They’ve also assisted with SEM, video production, and web development.

What was the team composition?

We have a dedicated account manager who does a great job of managing a team of support staff and brand advocates that focus on building multimedia messaging services into a recognized national brand within our industry.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have an increased amount of conversion and conversations going on with potential customers. I’m pleased with SocialSEO’s service over the years. They have a great team and culture, which is probably why they’ve done so well.

How effective was the workflow between your team and theirs?

SocialSEO does a great job of reporting and communicating regularly.

What did you find most impressive about this company?

The high level of competence and experience throughout the company and their amazing culture stand out. Furthermore, they’re always open to new technologies and methodologies. SocialSEO really listens to their clients’ needs and understands how to work through today’s digital online landscape.

Are there any areas for improvement?

No. They do an amazing job of continuing to build their brand and the competency of their employees. They’re always trying to improve their processes and their client relationships.

BACKGROUND

Introduce your business and what you do there.

I’m a business partner for Welcome to Telluride, a property and vacation rental agency in Colorado.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SocialSEO?

We’re a small company so we outsource work for all tasks we aren’t experts in. We wanted to hire an SEO team to help us with social media marketing.

SOLUTION

What was the scope of their involvement?

To begin, SocialSEO set up our Google Analytics account. They took over our Facebook activity and created a business account for our company. The blog and social media content are displayed on the new monthly calendar. Their team provides reports every month, and we work together to create topics and materials to post. They assist us in finding the right keywords and strategically engaging on social media.

We’re moving to redesign our current website and SocialSEO is providing consultation throughout the process. We’re currently in the interview stage with other vendors, and their team provided a list of key questions for us and helps review each company when we’re done.

What is the team composition?

SocialSEO provided two associates for the project. We also met with the owner during the initial stages.

How did you come to work with SocialSEO?

We liked that SocialSEO is based in Colorada because we wanted to work with a local company. We also appreciated that their owner had previous experience with vacation rental companies since our market is more niche than others.

How much have you invested with them?

We’re spending between $10,000–$25,000 on a yearly basis.

What is the status of this engagement?

We began the project in 2016 and we’re still actively working together.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The efforts from SocialSEO have resulted in a strong, prominent presence on social media. The brand is much more visible than before their team established our business presence digitally. They also included us in 50 online directories to improve our Google ranking. However, we don’t have any specific metrics because our current platform isn’t optimized enough to see the results. Once we get our site revamped, we expect we’ll see great results from SocialSEO’s services.

How did SocialSEO perform from a project management standpoint?

They’ve been very attentive and involved throughout the project. In the beginning, their associates met with me in person to understand my brand and vision. They give me consistent, weekly reports on their progress and future steps. We primarily speak on the phone or through email whenever we need clarification or updates, and they’re always available.

What did you find most impressive about them?

We value the level of personal involvement and integrity they bring to a project. They deliver on their promises each time. Compared to previous companies we’ve worked with, SocialSEO continually gives us satisfying results.

Are there any areas they could improve?

There’s nothing they could do better with the current platform we have. Once we improve the site, we’ll no longer be limiting them and they’ll be able to shine.

Do you have any advice for potential customers?

Let the SocialSEO team take the reigns and they’ll be able to exceed your expectations.

BACKGROUND

Please describe your company and your position there.

I’m the principal of an environmental company. We’re environmental and civil engineers that work with real estate developers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SocialSEO?

We hired them for SEO and PPC services to help with our online presence.

What were your goals for this project?

We wanted these efforts to help us increase our search result rankings and improve our online presence.

SOLUTION

How did you select this vendor?

After looking at their website, we felt they perfectly understood our needs.

Describe the project in detail.

To begin the project, they began by reviewing our online presence and performed a site audit. They presented us with their suggested and we created a plan. They continue to make necessary updates to the site.

What was the team composition?

Kahn (SEM Specialist, SocialSEO) and Nick (SEO Analyst, SocialSEO) are my main points of contact.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

We’ve seen an increase in online requests for our services and more people have found our company through the web. Our revenue has been positively impacted and we’ve earned at least one new project a month. Our overall client base has increased which has a direct impact on our profits.

How did the SocialSEO perform from a project management standpoint?

They’ve managed everything well—it always feels like they’re working to satisfy us. They provide consistent updates and brainstorm ways to improve our site. We have weekly calls and they deliver work on time. Both teams are on the same page at all times.

What impresses you about the SocialSEO?

They follow through on their promises and deliver high-quality work. Additionally, their attention to detail and deep knowledge are appreciated.

Are there any areas for improvement?

They do a fantastic job and there’s nothing I’d recommend they do differently.

BACKGROUND

Please describe your company and your position there.

I’m marketing coordinator at Netafim Irrigation, the world’s leading irrigation company. We manufacture irrigation tubing and dripline, and drive the adoption of smart irrigation solutions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SocialSEO?

We’re in the process of implementing a newly redesigned website and needed help with an SEO strategy.

What were your goals for this project?

We wanted to discover how to get started with SEO. We were looking for a partner who would hold our hand through the process.

SOLUTION

How did you select this vendor?

My boss interviewed SocialSEO and determined they were a good fit.

Describe the project in detail.

SocialSEO provides SEO Strategy, keyword analysis, implementation, and a website redirect strategy.

What was the team composition?

Erika (analyst, SocialSEO) is our main point of contact during the project.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

They’ve just begun to implement our keywords, so we don’t have any initial statistics.

How did the SocialSEO perform from a project management standpoint?

Erika is great to work with. She’s incredibly knowledgeable and on target. It's been a pleasure to have one consistent person to handle every question or need. She always responds in a timely manner and gets answers from the right department as needed. Weekly meetings keep us on track and moving forward.

What impresses you about the SocialSEO?

Erika makes us feel like we are her only client. The attention, timeliness, and due-diligence are always above par. It’s clear she knows what she's doing.

Are there any areas for improvement?

I'm sure there are ways to improve, but at the moment we’re moving at a great pace. They provide the services we need.

BACKGROUND

Please describe your company and your position there.

I’m the sales director and marketing lead for Isotec Security. We create entrance systems that do not allow a gun to enter a building.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SocialSEO?

We needed help with SEO services.

What were your goals for this project?

We want to see more traffic come to our site from people outside of our existing network.

SOLUTION

How did you select this vendor?

SocialSEO was recommended to our CEO by Vistage executive coaching in response to the issues we had with our last SEO company.

Describe the project in detail.

They helped us create a list of keywords to target. They came up with and execute on a plan to help us continue ranking high for these key phrases and words. They also optimize our site and web content. They provide monthly reports to track our progress.

What was the team composition?

We worked directly with an SEO analyst.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

Our rankings have significantly increased for many of our keywords and phrases. We also now organically rank on the first page of results for access control companies. We’ve decided to use SocialSEO for SEM and PPC services going forward. We are hoping the addition of Google Ads will increase the number of qualified leads.

How did the SocialSEO perform from a project management standpoint?

Their team is responsive to anything I send their way. They always find an answer. We had some strange things happening with our site, but they were willing to look into those issues for us. Our project lead is great at helping us with anything we need and keeping us up to date.

What impresses you about the SocialSEO?

I’m impressed with how quickly we get responses to our many questions. They’re great about explaining things to me so that I can fill our CEO in on what’s going on with SEO.

Are there any areas for improvement?

I had concerns when our analyst moved to a new position, but the new analyst stepped in without losing a beat.