Influential B2B

BACKGROUND

Please describe your company and position.

I am the Founder, Principal Consultant of AuthenTech AI

Describe what your company does in a single sentence.

AuthenTech AI helps healthcare organizations improve the Patient Journey and overall satisfaction with AI Contact Center Solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Influential Agency to accomplish?

• Improve LinkedIn Contacts
• Refine Marketing Messaging
• Identify area's of Marketing improvement to support sales goals

SOLUTION

How did you find Influential Agency?

LinkedIn Reach Out

Why did you select Influential Agency over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Influential Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Influential Agency was brought on to help us define our marketing strategy and help us brainstorm how we should approach a new, emerging market.

• Market Research
• List Building
• Sales Engagement
• LinkedIn Content
• Copywriting & Message Optimization
• Branding Strategy and Development
  
  
  

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• LinkedIn Connections
• LinkedIn Content Reach

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Influential Agency has been instrumental in keeping us on track to reach our goals. They not only met our needs but also anticipated areas requiring additional support and helped us address them.

What was your primary form of communication with Influential Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

As a company, we've had to pivot several times while refining our target market. Influential Agency helped us adjust to new requirements and refine our approach. Their brainstorming sessions have been incredibly helpful, and we consider them part of our team.

Are there any areas for improvement or something Influential Agency could have done differently?

Honestly, this process has been a bit overwhelming. A roadmap from the start might have helped. That said, Influential Agency has done an incredible job working with us to create a solid brand and an effective demand generation marketing plan.