Incrementum Digital

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of a company that sells educational products for toddlers and kids.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Incrementum Digital to accomplish for your business?

We hired Incrementum Digital to launch and grow our products in our niche from the marketing and advertising side.

SOLUTION

What was the scope of their involvement?

Incrementum Digital manages our PPC campaigns. As an advertising agency, they do way more than just manage our PPC. We see them as an in-house team member. They assist and provide insights about many things related to Amazon marketing, like ranking, media, and other components crucial for success.
Moreover, Incrementum Digital has identified gaps in niches relevant to us and come up with new products to bridge those gaps. The team has also helped us with launch strategies that have implications on the size of our purchase orders. Additionally, Incrementum Digital has helped us set up automations for other aspects of our Amazon business.

What is the team composition?

We work with 2–5 teammates from Incrementum Digital.

How did you come to work with Incrementum Digital?

We found Incrementum Digital on social media. Our company values aligned, and I liked the content Liran (CEO) posted online. He advised me personally, and we started working together.

How much have you invested with them?

We’ve spent a confidential amount with Incrementum Digital.

What is the status of this engagement?

We started working with Incrementum Digital in May 2019, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Incrementum Digital has reduced our ad spend and increased our sales. Our TACoS and gross sales have improved.

How did Incrementum Digital perform from a project management standpoint?

We communicate with Incrementum Digital through virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Incrementum Digital’s 24/7 responsiveness is impressive. The team really cares about our account.

Are there any areas they could improve?

There’s nothing Incrementum Digital could improve on.

BACKGROUND

Please describe your company and position.

 I am the CDO of an ecommerce company 

Describe what your company does in a single sentence.

Manufacture and sell apparel

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Incrementum Digital to accomplish?

• Amazon Management

SOLUTION

How did you find Incrementum Digital?

Referral

Why did you select Incrementum Digital over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Incrementum Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Manage numerous brand amazon accounts. Runnings ads, managing inventory, CS and strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Opened bandwidth to run broader business with less focus required on amazon account day to day management.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They're very communicative and helpful

What was your primary form of communication with Incrementum Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Good follow up, execution, insights, professional

Are there any areas for improvement or something Incrementum Digital could have done differently?

No

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of Craftmix, a consumer products and services company. We offer single-serving cocktail mixer packets, allowing consumers to easily make craft cocktails at home without needing special ingredients or bartending skills.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Incrementum Digital to accomplish for Craftmix?

We needed help with Amazon advertising.

SOLUTION

What was the scope of their involvement?

Incrementum Digital provides PPC and DSP advertising management. The team also does creative and research work.

What is the team composition?

We work with 2–5 teammates from Incrementum Digital.

How did you come to work with Incrementum Digital?

Someone referred Incrementum Digital to me. I chose them over other options because their pricing fit our budget, they were a great culture fit, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

The project cost is confidential.

What is the status of this engagement?

We started working with Incrementum Digital in July 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Incrementum Digital's work has resulted in profitable marketing and sales growth. We've seen a 25% TACoS (total advertising cost of sales) increase, and the improvement has been ongoing over the years.

How did Incrementum Digital perform from a project management standpoint?

Incrementum Digital is always on time and very diligent. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Incrementum Digital really cares about growing the accounts and takes a personal approach.

Are there any areas they could improve?

There's nothing they need to improve.