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Iconify Branding

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Brand strategy, web & SEO for growing brands

Iconify Branding is a brand strategy and digital agency founded in 2019 by Pergentino Martínez, with offices in Madrid, Dubai, Paris and Caracas. We help SMEs and growing companies define their brand strategy, build their visual identity and grow through web design, SEO & AI search optimization and digital marketing.

  • Min project size
    $1,000+
  • Hourly rate
    $25 - $49 / hr
  • Employees
    2 - 9
  • Locations
    Madrid, Spain
  • Year founded
    Founded 2019

Overview by:

Reviewer avatar
Pergentino Martínez
Founder & CEO About the Team

1 Locations

  • Madrid , Spain

Service Lines
Branding
40%
Web Design
30%
Search Engine Optimization
20%
Digital Strategy
10%

No Focus Areas have been added yet…

Industries
Automotive
30%
Beauty
20%
Business services
20%
Construction
20%
Consumer products & services
10%
Clients
Small Business (<$10M)
40%
Enterprise (>$1B)
30%
Midmarket ($10M - $1B)
30%

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Our Story

Iconify Branding was founded in 2019 by Pergentino Martínez on one idea: a brand is a company's most valuable asset. From Madrid, Dubai, Paris and Caracas we work with SMEs and growing companies across Spain, Europe, the UK, the UAE and Latin America. Our mission is to build brands that are relevant, visible and ready to grow, bringing strategy, identity, web and SEO & AI together in one team, with one point of contact and results we measure.

Meet the Team

Pergentino Martínez

Pergentino MartínezFounder & CEO

Founder and CEO of Iconify Branding. 13 years in marketing, including CMO roles. Stanford GSB program, EAE, neuromarketing and Design Thinking. Leads brand strategy, web and SEO & AI projects for SMEs and growing companies.

What Sets Us Apart

One team, one point of contact

Strategy, brand identity, web, SEO and marketing sit in the same team under one direction. Clients work with a single point of contact instead of coordinating several suppliers, so every piece of the brand moves in the same direction.

Business Boost method

Our own four-phase method: understand, think, build and measure. Every project starts with the business, the market and the competition, and every design decision is tied to a measurable business goal.

SEO & AI visibility built in

SEO Excellence Award at Google Cloud Summit (2 x Awards 2024-2025). Over 11,325 keywords ranked and 56% average organic traffic growth, plus optimization for AI search engines such as ChatGPT, Gemini and Perplexity.

Quick Facts

7 years in business

Commonly Asked Questions

Every budget is based on the real scope of the project, not on fixed rates. After a first diagnostic meeting, we send a proposal with phases, deliverables, timelines and a fixed price, with no variable costs or open items.

A brand identity project usually takes 4 to 8 weeks, a corporate website 6 to 10 weeks and a full 360º project 3 to 6 months. The final timeline depends on the agreed scope and on how quickly approvals are given.

It starts with a 30-minute call to review the brand, business goals, market and deadlines. We then prepare a proposal with scope, phases and a fixed budget. During the project you have a single point of contact, and we work remotely with clients across Spain and abroad or on site when needed.

With our Business Boost method, measuring is a phase of its own: we track visibility, traffic, opportunities and business results. In the SEO projects we manage, clients rank for over 11,325 keywords with an average 56% growth in organic traffic.

Yes. When the project is closed, the client receives all original and editable files, together with the rights to use the identity we developed. We do not hold brand assets back or tie their use to continuing the service.

Locations (1)

Calle de la Costa Brava 13 Madrid, Spain 28034

6 - 9

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