H1 Studio

BACKGROUND

Please describe your company and position.

I am the Head of Organic of an AI cloud contact center company.

Describe what your company does in a single sentence.

We're an AI-powered cloud contact center platform that enables businesses to manage customer communications across voice, chat, SMS, and messaging channels from a unified interface.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire H1 Studio to accomplish?

• Increase organic traffic
• Improve AI visibility
• Rank for target keywords

SOLUTION

How did you find H1 Studio?

Other

Why did you select H1 Studio over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from H1 Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Building SEO and GEO (Generative Engine Optimization) content and strategy
• Creating AI-optimized case studies, research reports, and educational articles that rank in both traditional search and AI engines (ChatGPT, Perplexity, Claude),
• Strong focus on brand authority, AI citations, and strategic positioning in the contact center / call center software space.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased non-branded website traffic by more than 1000% over 1-year (tracked in GSC). Increased AI visibility by 452% over 10-month framework. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, team always met deadlines and delivered everything they promised during the proposal stage.  

What was your primary form of communication with H1 Studio?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Very in-depth knowledge of digital marketing. H1 Studio goes way beyond the standard understanding of traditional SEO. They've run campaigns and strategies that we have not even heard of previously. 

Are there any areas for improvement or something H1 Studio could have done differently?

They lack scalability. They have limited seats for clients and could not accommodate our second brand we requested to partner with. 

BACKGROUND

Introduce your business and what you do there.

I'm the CMO of Restfolio, a curated hotel review platform offering unbiased, experience-based recommendations to help travelers find quality stays without paid placements or unnecessary noise.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with H1 Studio?

We needed help building an SEO-friendly website.

SOLUTION

What was the scope of their involvement?

H1 Studio provided site architecture, designed navigation, landing page structure, and recommended layout. The team also created content briefs and guidelines, conducted competitor and keyword research, and developed an action plan for the next steps.

What is the team composition?

We worked with one teammate from H1 Studio.

How did you come to work with H1 Studio?

H1 Studio was referred to me. I chose them over other options because they offered good value for the cost, and their company values aligned with ours.

What is the status of this engagement?

We worked together from September–January 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The website was immediately indexed within the first two weeks. All pages, blog articles, and author pages were indexed. The site had no significant issues when we used SEMrush for the technical audit, and Core Web Vitals were ideal. The SEMrush site health score was 94. For mobile, the Core Web Vitals scores were 85 for performance, 97 for accessibility, 98 for best practices, and 100 for SEO. For desktop, the scores were 90 for performance, 97 for accessibility, 98 for best practices, and 100 for SEO.

How did H1 Studio perform from a project management standpoint?

H1 Studio delivered on time. We had some delays on the web development team's side, so the SEO was affected as well. However, the delay wasn't caused by H1 Studio. Overall, they managed the project very well.

What did you find most impressive about them?

H1 Studio helped all teams and did more than what was requested of them. For example, writing content for legal pages wasn't their duty, but they still did it because our content team didn't know how to do it. Also, their job wasn't to create page designs, but they still did it because it was easier for developers to visualize what needed to be done.

Are there any areas they could improve?

There's nothing they need to improve.