Growth Therapist

BACKGROUND

Please describe your company and position.

I am the GM of Shopback

Describe what your company does in a single sentence.

ShopBack is the most rewarding way to shop, offering cashback, deals, and savings while helping merchants reach high-value, engaged customers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Growth Therapist to accomplish?

• Lower the cost of gaining new users through ads.
• Speed up how quickly we learn from each new ad.
• Share intel about the new UGC and AI-based creative trends.

SOLUTION

How did you find Growth Therapist?

Referral

Why did you select Growth Therapist over others?

• High ratings
• Great culture fit

How many teammates from Growth Therapist were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Samet conducted a comprehensive analysis of our performance marketing content, starting with a status quo assessment and providing an optimization proposal. He introduced new tools to enhance efficiency and demonstrated workflow improvements. Additionally, he focused on SKAN tracking and iOS optimization to refine our performance marketing strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Thanks to Samet, we now have a much clearer overview of the performance of our OM creatives, a strong understanding of the tool landscape for video analysis and video production, and a better framework for structuring our future OM creative processes.

Quicker creative tests and faster feedback cycles

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Samet managed the project efficiently, delivering all items on time and maintaining clear communication throughout. He was highly responsive to our needs, proactively addressing challenges and adapting his approach to ensure the best possible outcomes. His structured workflow and flexibility made the collaboration smooth and effective.

What was your primary form of communication with Growth Therapist?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most about the team was the speed at which they delivered results, his attention to detail, and his deep expertise in the tool landscape.

Are there any areas for improvement or something Growth Therapist could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the CEO & Co-founder of MetaBit Games Ltd

Describe what your company does in a single sentence.

We make genre defining mobile games.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Growth Therapist to accomplish?

• Speed up our approach to UA
• Identify key indicators in our data that would allow us to push to Tier one markets

SOLUTION

How did you find Growth Therapist?

• Referral
• Previously worked together

Why did you select Growth Therapist over others?

• High ratings
• Great culture fit
• Expertise

Describe the scope of work in detail. Please include a summary of key deliverables.

Samet was tasked with developing our User Aquisition stragetgy and this was built around moving fast, identifying trends in data that would allow us to scale quickly and move to our key markets. Samet was tasked with creating and scaling successful ROAS and Purchase campaigns in our key markets. Focusing on an aggressive return window. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Samet helped us create a strategy and campaigns that allowed us to find incredible UA cohorts that provided us with 100% ROAS by as early as D28 in our key market, the US! Working with Samet allowed us to speed up our UA approach significantly. He helped us identify significant indicators in our data that allowed us to push to our Tier 1 markets faster and thus saved us significant spending.Working with Samet was incredibly enjoyable. 
He worked to understand our product intimately, and the creatives he ran resonated perfectly with our audience. The outcomes allowed us to shift our focus to other key areas of the game, as we were confident that we could find our audience easily and profitably.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were incredibly diligent with task management and tracking, sharing updates as and when they became available. They quickly responded to messages and adapted to our changing needs.

What was your primary form of communication with Growth Therapist?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

The deep level of knowledge and market understanding they have. From asset creation down to the duration and targting of campaigns. Additionally, Samet truly cares about joint success and growing a product together.

Are there any areas for improvement or something Growth Therapist could have done differently?

No improvements needed.