Growth Marketing

BACKGROUND

Introduce your business and what you do there.

I’m the VP of strategy and planning of an experiential marketing firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Growth Marketing?

We needed someone to help us set up a CRM system and find personalized programs that best fit our needs.

SOLUTION

What was the scope of their involvement?

Growth Marketing provided us with CRM system management and training over Google Hangouts. They set up our HubSpot and taught us how to import data, develop and customize our marketing campaigns, and helped our team get acclimated to the new software.

What is the team composition?

We mainly worked with an account manager and trainer.

How did you come to work with Growth Marketing?

We found them through HubSpot, as they were a recommended partner to help get people onboarded with the program.

How much have you invested with them?

We spent somewhere between $10,000–$15,000.

What is the status of this engagement?

We worked together from February–March 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We were able to reach our goals and attain a program that we understand and can help us with our customer outreach. 

How did Growth Marketing perform from a project management standpoint?

They were excellent from a project management standpoint, as they were always available and on time for our meetings.

We typically communicated through email and video conferencing.

What did you find most impressive about them?

We were impressed with their ability to take on complex projects and vast knowledge base. They taught us how to utilize a CRM database in a way that was easy to understand.

Are there any areas they could improve?

There isn’t anything they need to improve on as we were very happy with the results

Do you have any advice for potential customers?

I would highly recommend you to give Growth Marketing the opportunity to pitch their services because they’re very knowledgeable and easy to work with.