Good Apple PR

BACKGROUND

Introduce your business and what you do there.

I'm the founder and CEO of a manufacturing company. We design consumer products that make healthy living easier, starting with innovative lunch solutions to help parents provide nutritious meals for their children.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Good Apple PR?

We needed help getting great press coverage for our high season.

SOLUTION

What was the scope of their involvement?

Good Apple PR handled our press, broadcast, and podcast needs. The team secured over 150 press coverage for us during our high season, including national broadcasts on all the major channels. They also did an outstanding job getting us into high-converting listicles for the sales.

What is the team composition?

We worked with 2–5 teammates from Good Apple PR.

How did you come to work with Good Apple PR?

We had worked with them via another agency, so we had a direct connection with them. We chose them over other options because they were a great culture fit, their company values aligned with ours, and they had a very talented principal.

How much have you invested with them?

The project cost is confidential.

What is the status of this engagement?

We worked together from May - Sep 2026

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Good Apple PR's work resulted in over 150 press hits.

How did Good Apple PR perform from a project management standpoint?

Good Apple PR's project management was amazing. They were super organized — the best I've ever seen. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Good Apple PR had super smart people who knew what moved the needle and drove sales. They didn't waste time on a bunch of press outlets no one had ever heard of. They had a super smart pitching strategy that got the editor's attention.

Are there any areas they could improve?

No, they were amazing.