Fram Creative

Duracell is the world’s leading manufacturer and marketer of high-performance alkaline batteries, complemented by a strong portfolio of specialty cells and rechargeable. Duracell batteries power many devices across the globe like torches, heart rate monitors, smoke detectors, game consoles, headphones or toys such as the Hasbro lightsaber. As the leader in the personal power category, Duracell has a rich history of innovation continuously introducing batteries that are more compact, more powerful and longer-lasting than competitor brands. Duracell focuses on sustainable growth, industry-leading innovation, and creating long-term value for our customers and consumers. At Duracell integrity, end-to-end accountability across all levels, fast decision making, and a “can do” attitude are highly valued. Powered by those, Duracell - a multi-national and multi-cultural company – is committed to becoming the world’s undisputed #1 Personal Power Company. Duracell is committed to hiring incredible talent and, as such, offers competitive compensation packages and employee benefits. To this same end, Duracell respects and values the aspects that make each candidate unique and, as an Equal Opportunity employer, is committed to providing a work environment that is free of discrimination against employees and applicants on the basis of any factor prohibited by applicable laws and regulations.

The ideal support for project processing and order acquisition. With Bindexis you can quickly and easily find new construction projects with detailed information and reach the decision makers of current constructions.

Econt Express offers courier and cargo services, express mail, international shipments, and transport services in Bulgaria and abroad. Econt Express is the leading courier company in Bulgaria with offices throughout the country and now abroad.

QUARTAL Food Park is the first outdoor shipping container food park in Sofia. They believe that awesome food and entertainment make people better. That’s why they decided to build an exclusive selection of premium restaurants, street food brands, and cultural experiences. QUARTAL is a modern food park destination with a pioneering spirit that blends technology, art, food, and social bonding. 

For this client, we started the very basics. We asked ourselves how can we make a better web experience for their clients? 

The process started with understanding the objectives of the business and how best to serve a target audience. By comprehending the psychology of the users we can easily provide them with a positive and memorable experience. 

We wanted the visuals, content, structure, and navigation to all come together and give the users a memorable experience. If they easily find the information they’re looking for, we’ve accomplished our goal and they will return.

The branding and UX of QUARTAL share a symbiotic relationship. We didn’t want such a well-established brand to have its reputation tarnished by a website with a terrible user experience.

Typography and color scheming were a huge part of the process. We wanted to make sure the texts cover the two main aspects that the client implied legibility and readability. We focused on a logical flow in our user interface, dazzling icons and pictures, and contrasting colors. We decided to keep things simple and let the images shine. 

We would like to hear your feedback on our work! What would you change?

SG BANK TECH is an innovative and versatile technology solutions company that collaborates with financial institutions to implement and deploy the banking platform of the future.

The Fram Crew took upon themselves the uneasy mission of assisting this brand with an exceptional website that doesn’t lack usability and appeal. 

Our first task was to research some of the real-life banking “pains” that people experience. We combined the data with the opinion of industry experts about ideal bank tech. This information combined set us on the right track to success. We found out that our key principles must be the following: Personalization, Transparency, Self-Service, Mobile First, Simplicity, Aesthetic, and Holistic. This is what we accounted for when constructing our strategy and architecture. 

The next task was to connect the dots on our User Journey Map to help us generate the ideal banking user experience and mapping interactions, making it clear how customers will use the product to fulfill their needs.

All of this allowed us to proceed with putting together all the knowledge we have into information architecture and creating wireframes. Afterward, we were ready to start our UI efforts. We took in mind the existing branding and tried to improve it without messing with the whole concept. We figured out some new gradients and icons would be of great benefit to the overall look of the website. 

We enjoyed working on such challenging projects and couldn’t be happier with the amazing partnership we build with SB BANK TECH. 

As always we are gladly taking constructive feedback, but this time we are asking what was your favorite part of our work? 

SHREDY is an innovative software, created by the Bulgarian startup "HRM Solutions". It provides a paperless solution for the implementation of processes in the relationships between employees and employers.

It was a joy to work on such a project with endless possibilities for creativity. We split our efforts across several huge tasks: BRANDING, MOBILE APP UX/UI, WEBSITE UX/UI, VIDEO EDITING, and CHARACTER DEVELOPMENT. 

We had the whole team running at full capacity and each one of them was focusing on what they do best. 

Our main goal was to meet user expectations and improve user experience. We succeeded in bringing impeccable functionality, usability, and performance.

We made sure to define and implement the brand guidelines — logos, images, typography, and color schemes across the website and mobile app to ensure consistency and memorability of the brand. 

Both the website and app are intuitive designs that allow users to navigate through the content with ease and receive the information they are searching for with ease. Whether a user is accessing content on an app, mobile website, or desktop website, the transition between using them is seamless and the design elements mirror one another.

What are your thoughts on this project?

Zornitsa is a rising star in the clothing industry. She has a fresh young look that wanted to be translated into her website.

Touch-E turns every video into an independent commercial system.

23 years, over 50 shops and countless smiles ago, a family-run boutique opened up a shop to shed brightness on life moments and celebrate identities. „Teilor” translates for Lindens’, embodying our passion for jewellery, as the delicate flowers and unique scent perfectly reflect TEILOR’s brand essence. Personalized customer service is welcoming fine jewellery enthusiasts to craft memories within a unique store experience across Europe. Timeless and classic pieces with perfect design, created to last forever – this is the way of sharing our passion for diamonds and precious stones. Every piece of jewellery lasts in time and becomes a bearer of moments. Whether it is on the border between discreet and sumptuous or classy and fashionable, each piece of TEILOR enhances our customers’ personality. We rely on excellence, innovation, and creativity. A brand that offers some of the most refined things in the world – jewellery – must be always an inspiration for every client.

Sentra OOD develops modern IoT products and software solutions. By using their end-to-end solution for IoT security automation, encrypted communication, private certification, and active protection, Sentra’s clients can benefit from increased safety for their connected devices.

Seal is a fintech app that can be found in any app store.

Over the past four decades, RISCO Group has evolved to become a proven leader in the global security solutions market serving millions of satisfied customers worldwide. We design, develop, manufacture and market end-to-end solutions for the professional security market, with regional offices around the globe.

We are technological leaders, seeking innovation in all of our products. Our cloud-based and SaaS solutions enable efficient and economical installations. Our Smartphone application offers users remote access to their security systems, video monitoring, and connected home from one interface.

Our aim is to consistently provide our customers with cutting-edge technology, personalized service, and customer support as expected with the RISCO brand.

PlanDelta is a next-generation planning tool aiming to bridge the gap between strategic and financial planning and inspire people company-wide to share their ideas for improvement. PlanDelta takes budgeting from the waterfall to the agile era through continuous planning all round the year.

Motiva is a captivating display of quotes that hold a shared context. It is created by a unique collection of amazing people from various fields and disciplines

Work 'n Skill is a fair hub of trust: it provides quantified proof of competencies, enforces payment discipline, ensures quality audits, and mediates any disputes.

Dynamo Software, formerly Netage Solutions, has provided premium industry-specific, configurable asset management, and reporting software for the alternative assets industry since 1998, including private equity and venture capital funds, real estate investment firms, hedge funds, funds of funds, prime brokers, foundations, endowments, pension funds, and family offices. Intuitive and highly configurable, the Dynamo™ platform has improved the productivity of fundraising, deal, research, investor relationship, and portfolio management teams worldwide. Collectively, our 1000+ clients manage over $5 trillion in assets.

Digitoll Smart Infrastructure is a privately held company that enters the Bulgarian market in 2019 as a National Service Provider (NSD), licensed by the Road Infrastructure Agency (RIA) for electronic collection of tolls - vignettes and tolls.

We are driven by the desire to be innovative, to offer a wide range of flexible digital solutions for the transportation industry, and build a next-generation tolling service.

Digitoll is proud of the established strong partnerships, both with end customers of different scales and leading local, foreign and international companies providing various transport services.

We bottle and sell the beverages of The Coca-Cola Company exclusively in our 28 markets and partner with other beverage businesses to also sell their brands. With over 100 brands covering eight categories – sparkling, water, juices, ready-to-drink tea, energy, plant-based, premium spirits and coffee, we help our customers delight consumers with the drink they want, when and where they want it, around the clock. These brands cater to a growing range of tastes with a wider choice of healthier options, premium products, and increasingly sustainable packaging. Sustainability is integrated within every aspect of our business. It is fundamental to our business strategy, which aims to create and share value with all of our stakeholders. This defines how we run our business, carry out our activities and develop our relationships. In doing so, we foster an open and inclusive work environment with our 28,000+ employees who share a passion for serving our customers and communities and building a more positive environmental impact.

We bottle and sell the beverages of The Coca-Cola Company exclusively in our 28 markets and partner with other beverage businesses to also sell their brands. With over 100 brands covering eight categories – sparkling, water, juices, ready-to-drink tea, energy, plant-based, premium spirits and coffee, we help our customers delight consumers with the drink they want, when and where they want it, around the clock. These brands cater to a growing range of tastes with a wider choice of healthier options, premium products and increasingly sustainable packaging. Sustainability is integrated within every aspect of our business. It is fundamental to our business strategy, which aims to create and share value with all of our stakeholders. This defines how we run our business, carry out our activities and develop our relationships. In doing so, we foster an open and inclusive work environment with our 28,000+ employees who share a passion for serving our customers and communities and building a more positive environmental impact.