firstminute capital

We're not just a fund. We're a community supporting the next generation of maverick entrepreneurs.

firstminute capital is a $400m AUM sector-agnostic seed fund backed by 130 unicorn founders, including over 20 founders of $10bn+ businesses. Our General Partner Brent Hoberman is a double unicorn founder.

Yet, we are more than a fund. We’re an ecosystem of entrepreneurs from all over the world who, facilitated by firstminute capital’s team, come together to help one another, turn vision into reality and create the future.

Our community is our edge. It is the source of the transformational support we offer to our partners who are warmly welcomed inside.

An invitation into the firstminute capital community is secured by those with a special kind of spirit, not just a solid spreadsheet. A rare breed driven by a powerful characteristic we call, ‘Magnetic Ambition.’

Those with it often don’t recognise it in themselves, yet they are propelled forward by it, every day. We see it in their ability to capture hearts and minds with their vision, their belief and their commitment.

When we find a founder with Magnetic Ambition, we open the door to the firstminute capital community and we give them everything they need.

At your service

What can founders expect from working with us? First of all, our 8-person investment team will fight for founders. Between us, members of the team have backed 10 unicorn startups at seed; we have IPO-ed companies; we have started companies; we have fundraised ourselves and we have failed and picked ourselves up again.

So we are all here to help with advice, strategy brainstorming, product workshops, introductions to customers, raising a Series A or just being there for you in the tough times as well as the good times. If we can't help, we'll know someone in our extensive network who can and we'll make that intro.