Name: Ethos | Brand Development
Address: 24 Marilyn Dr, Guelph, Canada, ON, N1H 8E9, CA
Telephone: 5198205051
Price range: $150 - $199
Rating: 5.0

Let’s shape how your brand shows up.

Brand holds everything together over time.
It’s how you show up, how you’re understood, and how you shape decisions. It brings clarity, direction, and consistency to everything you do.

Min project size
$10,000+
Hourly rate
$150 - $199 / hr
Employees
2 - 9
Locations
Guelph, Canada
Year founded
Founded 2017

Overview by:

Ken Braithwaite

Founder About the Team

Service Lines

Branding: 34%
Logo: 33%
Web Design: 33%

Select Focus Area

Branding Focus

Brand messaging: 20%
Brand strategy: 20%
Corporate identity: 20%
Naming: 20%
Product branding: 20%

Industries

Advertising & marketing: 100%

Clients

Small Business (<$10M): 100%

Pricing Snapshot

Min. project size $10,000+

Avg. hourly rate $150 - $199 /hr

Rating for cost 5 /5

What Clients Have Said

Ethos | Strategic Website Design offers competitive pricing, with projects ranging from $10,000 to $49,999. Clients report high satisfaction with the value received, noting effective communication, quick turnarounds, and impactful results, particularly in user engagement and business growth.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 3 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

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Ethos | Brand Development Review Insights

Overall Review Rating

5.0

Quality 5.0
Schedule 5.0
Cost 5.0
Willing to Refer 5.0

Top Mentions

Review Highlights

Timely Project Delivery

Projects were delivered on time, meeting client expectations and deadlines. This reliability in project management contributed to overall client satisfaction.
Effective Website Redesign

Clients were highly satisfied with the website redesigns provided by Ethos, which led to increased user engagement and positive customer feedback. The new designs enhanced the online presence and usability for various clients.
Personalized Client Attention

Clients appreciated the personalized attention and care provided by Ethos, noting that they felt valued and supported throughout the project lifecycle. This approach fostered strong client relationships.
Successful Branding and Rebranding Efforts

Ethos successfully executed branding and rebranding projects, including logo creation and storefront signage. These efforts were instrumental in helping businesses establish and maintain strong brand identities.
Responsive and Proactive Communication

Ethos consistently demonstrated excellent communication skills, maintaining prompt and effective interactions with clients. Their ability to foresee and address issues quickly was highly praised.

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Ethos | Brand Development Reviews

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Social Media Marketing Web Design Web Development
$10,000 to $49,999
Nov. - Dec. 2020

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They were outstanding in every way in the workflow."

Nov 2, 2021

Founder, True Nature Wilderness Therapy & Heather Hendrie

Heather Hendrie

Other industries
Squamish, British Columbia
1-10 Employees
Online Review
Verified

Ethos | Strategy + Design redesigned and developed a website and provide social media strategies for a therapy firm.

Ethos | Strategy + Design successfully revamped and launched a website. As a result, the platform received excellent feedback from its customers. A responsive partner, they provided quick responses and immediately resolved the issues in the workflow.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the founder and owner of a wilderness therapy practice based online and on the land in Squamish, British Columbia

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Ethos | Strategy + Design?

My website was self-designed and in need of an update. I hired Ethos to redo my original website, create a new one, and consult on my social media strategy

SOLUTION

How did you select Ethos | Strategy + Design and what were the deciding factors?

After reading his customer reviews, Ken Braithwaite of Ethos Design Co was the outstanding forerunner as the right person to hire for our design work

Describe the project in detail and walk through the stages of the project.

Though a series of discovery meetings, Ken clarified what my business is and who my ideal customers are. He then built me the most beautiful website practically overnight!

How many resources from the Ethos | Strategy + Design team worked with you, and what were their positions?

I worked exclusively with company founder Ken Braithwaite

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I instantly began to draw in more clientele, moving from start-up to full practice within 3 months of launching the new website Ethos built for me and regularly receive feedback about the effectiveness and appeal of my website

How effective was the workflow between your team and theirs?

Perfectly - prompt, effective, I can't say enough about Ken's competence

What did you find most impressive or unique about this company?

As above, his ability to instantaneously respond, foresee issues and troubleshoot anything that arose within moments. They were outstanding in every way in the workflow.

Are there any areas for improvement or something they could have done differently?

Not a one

RATINGS

5.0

"They were outstanding in every way in the workflow."

Web Design
Less than $10,000
July 2020

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Ken was always attentive to our needs and he genuinely cares about us and our success."

Nov 2, 2021

Owner, Natalie Maaden Boutique Med Spa

Natalie Van der Maaden

Other industries
Guelph, Ontario
1-10 Employees
Online Review
Verified

A boutique medical spa partnered with Ethos | Strategy + Design for branding and web design services. This included storefront signage, an online store, and rebranding.

The project was completed and helped the client navigate through the pandemic, thanks to Ethos | Strategy + Design help. The team was responsive during the engagement. Overall, the client was impressed by the team's availability and care about their business and their goals.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the owner of an upscale medical spa boutique.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Ethos | Strategy + Design?

Ken at Ethos put together our new brand, and designed our website, online store, print collateral and storefront signage. He provides marketing support in an ongoing capacity..

SOLUTION

How did you select this vendor and what were the deciding factors?

Ken was friendly, on-time and really made the effort to learn about our business.

Describe the project in detail and walk through the stages of the project.

The process was very fluid. I basically had to restart my business from scratch, and we were under a very tight timeline. We met several times a week to set expectations, and review progress. Ken was very empathetic to our needs and goals, and he helped me come up with creative solutions to some of the unexpected challenges we faced this year.

How many resources from the vendor's team worked with you, and what were their positions?

It was all Ken, he worked with us on everything form start to finish, and he continues to be our point of contact at the company.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The work helped us navigate our way through the pandemic, and stay afloat during all of the government lock downs and restrictions. Really the quick turnaround with rebranding and adding e-commerce was extremely beneficial.

How effective was the workflow between your team and theirs?

Seamless. Ken was always attentive to our needs and he genuinely cares about us and our success.

What did you find most impressive or unique about this company?

I've worked with companies before where I was just a client, a number, and everything was rigid. Contact and having content changes made was always an ordeal. With Ken, he is always personable, available, and he actually cares about us and our business.

Are there any areas for improvement or something they could have done differently?

Not that I can think of.

RATINGS

5.0

Branding Content Writing Services Web Design
Brand strategy
+2
$10,000 to $49,999
Sep. - Oct. 2025

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"We were impressed by their personal experience."

Mar 26, 2026

COO, Saultos

Charles Basler

Sports
Guelph, Ontario
11-50 Employees
Online Review
Verified

Ethos | Strategic Website Design provided rebranding and redesign services for a gymnastics nonprofit. The team was responsible for creating a new logo, writing content, and setting up new website features.

Ethos | Strategic Website Design's work led to an industry-leading online presence, customer satisfaction, increased user engagement, and positive customer feedback. The team delivered on time and maintained effective communication via in-person meetings. The client was pleased with the engagement.

BACKGROUND

Introduce your business and what you do there.

I’m the COO of Saultos, a not-for-profit organization offering recreational and competitive gymnastics programs in Guelph, supported by certified coaches and a dedicated facility.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Ethos | Strategic Website Design?

We needed to modernize and enhance the ease of use of our website.

SOLUTION

What was the scope of their involvement?

Ethos | Strategic Website Design provided a full website and branding redesign. The team created a new logo, wrote content, and set up new website features.

What is the team composition?

We worked with 2–5 teammates from Ethos | Strategic Website Design.

How did you come to work with Ethos | Strategic Website Design?

We found them through an online search. We chose them because they were close to my geographic location.

How much have you invested with them?

We spent $10,000–$49,999.

What is the status of this engagement?

We worked together from September–October 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Ethos | Strategic Website Design's work led to an industry-leading online presence and customer satisfaction. We saw increased user engagement and positive customer feedback, which we noted through survey results regarding the simplified navigation and registration processes.

How did Ethos | Strategic Website Design perform from a project management standpoint?

They delivered on time. We had in-person meetings with Ethos | Strategic Website Design.

What did you find most impressive about them?

We were impressed by their personal experience.

Are there any areas they could improve?

There's nothing they could have done better.

RATINGS

5.0

Showing 1-3 of 3 Reviews

Our Story

Ethos is a brand strategy and design practice. We help you gain clarity around who you are, articulate what you stand for, and build a brand that gives you a real competitive advantage. We work with founders and teams who want to think deeply, make intentional decisions, and build something that lasts.

We help you define the foundation of your brand, shape the narrative behind it, and build a cohesive identity system that shows up consistently across the touchpoints that matter.

Meet the Team

Designer, educator, and brand strategist with over a decade of experience helping businesses articulate who they are and why they matter. Loves asking the questions that uncover the real problem and helping brands find clarity and depth.

What Sets Us Apart

Our Point of View

(Our Principles, Distilled) Clarity makes everything easier. Brand drives business, not the other way around. A brand is a system, not a surface. People remember how you make them feel. Good work is collaborative.

Locations (1)

24 Marilyn Dr Guelph, Canada N1H 8E9

Contact Ethos | Brand Development

If you’re not seeing exactly what you need here, send this company a custom message. You can talk about your project needs, price, and timeline to get started on your project.

Get connected to see updates from Ethos | Brand Development like new case studies, latest reviews, their latest masterpieces in their portfolio, delivered straight to you.

Guelph Saultos Gymnastics

(1)

Charles Basler

Ethos | Brand Development

Let’s shape how your brand shows up.

Overview by:

1 Locations

Services

Focus

Industries

Clients

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

Highly Rated Similar Providers

Reviews

Ethos | Brand Development Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Timely Project Delivery

Effective Website Redesign

Personalized Client Attention

Successful Branding and Rebranding Efforts

Responsive and Proactive Communication

Reviews mentioning:

Ethos | Brand Development Reviews

Web Redesign & Social Media Marketing for Therapy Firm

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Branding & Web Design for Boutique Medical Spa

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Rebranding, Web Redesign & Content for Gymnastics Nonprofit

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Portfolio & Awards

About the Team

Our Story

Meet the Team

Ken BraithwaiteFounder

What Sets Us Apart

Tools and Technology

Location

Locations (1)

Contact

Connections

Guelph Saultos Gymnastics