Estúdio Lapa

Estúdio LAPA is a strategic branding and design studio that builds and repositions brands for companies that want to lead their category. With more than 15 years of professional experience, we combine technical precision with strategic thinking to turn ordinary brands into category leaders, increasing authority and pricing power.

Every project starts with strategy (positioning, territory and narrative) and turns it into a coherent visual system across every touchpoint. Our services include brand strategy, brand creation and rebranding, visual identity, naming, art direction, packaging and labels, and website and digital design.

We are based in Indaiatuba, in the Campinas region of São Paulo state, Brazil, and work with companies across the country. Through our strategist Fernando Donea, based in Abruzzo, we also serve Italy and Europe. We specialise in the Brazil-Italy bridge: Brazilian brands entering Italy and Europe, and Italian brands arriving in Brazil. We also work remotely, in English, with companies in Saudi Arabia and the United Arab Emirates.

Founded by Vitor Sayão Prado (creative direction and design) and Fernando Donea (strategy), the studio works in Portuguese, English and Italian. Brands such as Umicore, Atlas Copco, Vibra and Argenta have trusted LAPA.

Starting is simple: a one-minute briefing, and we reply within two business days. Investment depends on scope and is defined in a tailored proposal after the briefing.

www.estudiolapa.com.br | contato@estudiolapa.com.br