The Emissary Agency

BACKGROUND

Please describe your company and position.

I am the Project Manager of a sustainable goods e-commerce company.

Describe what your company does in a single sentence.

UK based ecommerce store selling sustainable home goods like reusable kitchenware and eco friendly cleaning products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Emissary Agency to accomplish?

• Paid ads management, running and optimising Meta or Google campaigns to hit a target ROAS

SOLUTION

How did you find The Emissary Agency?

Referral

Why did you select The Emissary Agency over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from The Emissary Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Monthly ad creative briefs and UGC style content sourcing to keep ad fatigue low Landing page and checkout audits with specific changes recommended to lift conversion rate A/B testing on product pages and checkout flow, including layout, copy, and trust signals Monthly performance reporting covering conversion rate, AOV, ROAS, and cost per acquisition, with action points for the next month Recommendations on pricing and bundling to increase average order value

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Average order value increase

Cart Customization of a shopify store

Custom Checkout Development in Shopify

conversion rate baseline 2.1% in march 2026, 2.23% in april, went up at 2.9% in june 2026. my AOV started at $18 and went upto 34 in those same months.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was structured and consistent. The agency worked to a monthly cycle, with clear milestones agreed at the start of each month and a check in call roughly every two weeks to review progress against those milestones. Deliverables were on time throughout the engagement. Ad creative briefs, testing reports, and monthly performance summaries all arrived on the agreed dates, with no missed deadlines. They were responsive and easy to reach between scheduled calls, usually replying within a day on email or their project channel. When priorities shifted, like wanting to push harder on conversion rate one month instead of scaling ad spend, they adjusted the plan quickly without pushback and explained the tradeoff clearly before moving ahead.

What was your primary form of communication with The Emissary Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most was how directly they tied creative decisions back to numbers. Instead of presenting ad concepts as opinions, every brief came with a reason rooted in what the data was showing, like which hook angle was losing attention or which page element was costing conversions. They also flagged when something wasn't working before being asked, rather than waiting for a check in to admit a test had failed. That kind of honesty about underperformance, paired with a fast pivot to the next test, made the engagement feel like a genuine growth partner rather than a vendor running through a checklist.

Are there any areas for improvement or something The Emissary Agency could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Senior Media Buyer of CBDLiving

Describe what your company does in a single sentence.

Created UGC videos, product demonstrations, lifestyle content, and custom infographics showcasing CBDLiving’s CBD wellness products, including tinctures, gummies, topicals, and supplements. Content was used across the Shopify store, social media, and advertising campaigns to improve customer engagement and brand awareness.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Emissary Agency to accomplish?

• UGC Creation for CBDLiving brand
• Infographics Creation for the Shopify Store

SOLUTION

How did you find The Emissary Agency?

Other

Why did you select The Emissary Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from The Emissary Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Custom infographic designs for the Shopify store, collaboration on content concepts, scripting, product-focused visuals, brand-aligned messaging, UGC videos, lifestyle content, product demonstrations, infographic graphics, image optimization, and creative assets to improve the shopping experience and brand credibility.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project resulted in a stronger visual brand presence across the Shopify store and marketing channels. Custom UGC content and infographic designs improved product presentation, increased customer engagement with product pages, enhanced brand consistency, and provided high-quality creative assets for ongoing advertising and social media campaigns. The content also helped build customer trust by clearly communicating product benefits and features.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project was managed professionally and efficiently from start to finish. All deliverables were completed on time and met expectations. Communication was clear, prompt, and responsive throughout the engagement. Feedback and revision requests were addressed quickly, and changing project needs were handled with flexibility and attention to detail. The overall process was smooth, organized, and exceeded expectations.

What was your primary form of communication with The Emissary Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive aspect was the ability to combine creative content with a strong understanding of e-commerce marketing. The UGC videos and infographic designs were not only visually appealing but also strategically created to improve the customer experience, communicate product benefits clearly, and support overall business goals.

Are there any areas for improvement or something The Emissary Agency could have done differently?

No they went above and beyond. 

BACKGROUND

Introduce your business and what you do there.

I’m a freelancer for Upwork.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Emissary Agency to accomplish?

We needed to scale our outbound marketing efforts and improve our lead generation pipeline to attract higher-quality clients. Their team was brought in to build a structured, automated system to streamline this process.

SOLUTION

What was the scope of their involvement?

They managed the entire project from initial strategy development through implementation, working closely with us to refine our targeting. The team dynamic was highly collaborative, and they felt like an extension of our internal team

What is the team composition?

There’s one person from The Emissary Agency working on my project.

How did you come to work with The Emissary Agency?

I found them on Clutch and chose them because they had high ratings.

How much have you invested with them?

So far, I’ve spent less than $10,000.

What is the status of this engagement?

We started working together in June 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since launching the project, we have seen a noticeable increase in qualified leads and a much more consistent sales pipeline. The automated workflows they implemented have also significantly reduced our weekly administrative workload.

How did your partner's team perform from a project management standpoint?

From a project management perspective, they were exceptional, consistently meeting every deadline and staying well within our agreed budget. They utilized clear communication channels to keep us informed of their progress at every milestone.

What did you find most impressive about them?

The Emissary Agency is very responsive.

Are there any areas they could improve?

There’s nothing they need to improve.

BACKGROUND

Please describe your company and position.

 I am the Media Buyer of an automotive company 

Describe what your company does in a single sentence.

Factoring Service

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Emissary Agency to accomplish?

• Increase conversion rate and AOV for their client shopify store
• gain more knowledge about the trucking industry
• more exposure

SOLUTION

How did you find The Emissary Agency?

Online Search

Why did you select The Emissary Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from The Emissary Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Research 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase in conversion rate +AOV increase

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They gave very fast responses.

What was your primary form of communication with The Emissary Agency?

In-Person Meeting

What did you find most impressive or unique about this company?

Excellent communication

Are there any areas for improvement or something The Emissary Agency could have done differently?

No improvement needed.

BACKGROUND

Please describe your company and position.

 I am the Project Manager of an advertising & marketing company 

Describe what your company does in a single sentence.

We sell products online

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Emissary Agency to accomplish?

• Conversion Rate

SOLUTION

How did you find The Emissary Agency?

Instagram

Why did you select The Emissary Agency over others?

N/A

Describe the scope of work in detail. Please include a summary of key deliverables.

Conversion rate increase and AOV

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We worked with danial for over 3 years for our projects over several clients. we are a whitelable media buying agency that specializes in shopify media services and we needed a team who can help us with landing page dev and design.

Their team was the best. even tho we can't really afford danial himself. he has a very strict process for his internal team for fulfillment. would definately recommend. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

N/A

What was your primary form of communication with The Emissary Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

N/A

Are there any areas for improvement or something The Emissary Agency could have done differently?

N/A

BACKGROUND

Please describe your company and position.

 I am the Shopping assistant of a media company 

Describe what your company does in a single sentence.

Freelancing 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Emissary Agency to accomplish?

• Shopify

SOLUTION

How did you find The Emissary Agency?

Other

Why did you select The Emissary Agency over others?

Other

Describe the scope of work in detail. Please include a summary of key deliverables.

Danial has been a blessing when it comes to a CRO for my shopify store.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

 This is possibly the best CRO agency for shopify brands in a mid-tier level when it comes to cost. they were super expensive for the initial project but their monthly support is top-notch and hanzla is the best email marketing expert i've seen in a long time. specially when it comes to the agency space. 

What was your primary form of communication with The Emissary Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

most agencies sucks. i have a positive experience so far.

Are there any areas for improvement or something The Emissary Agency could have done differently?

NA