DTC Nova

BACKGROUND

Please describe your company and position.

I am the CEO of a consumer electronics company.

Describe what your company does in a single sentence.

Our company sells consumer electronics products direct to consumer.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DTC Nova to accomplish?

• Managed Google Ads, Meta Ads, and email marketing, including campaign setup, optimization, creative production, and performance reporting. Supported CRO and website trust improvements within strict compliance guidelines, helping them scale DTC sales and reduce reliance on Amazon.

SOLUTION

How did you find DTC Nova?

Online Search

Why did you select DTC Nova over others?

• High ratings
• Other

How many teammates from DTC Nova were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DTC Nova supported our eCommerce business with paid advertising, digital marketing strategy, landing pages, and conversion optimization. Their work included managing and improving ad campaigns, developing campaign-specific offers and landing pages, refining messaging and creative direction, and helping improve the overall customer journey from ad click to purchase. They also provided ongoing campaign monitoring, testing, optimization, and strategic recommendations based on performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Helped grow monthly website sales 574% from May to August 2026 through paid ads and email marketing. September 1-16 results reached 14.62x Google Ads ROAS and 5.79x Meta Ads ROAS, with email-attributed revenue up 452% versus August 16-31.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DTC Nova has been responsive, organized, and easy to work with. They communicate well, stay on top of deadlines, and are quick to address questions, feedback, or changes as they come up. Their team has also been flexible when priorities shift and works closely with us to keep projects moving forward.

What was your primary form of communication with DTC Nova?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was how hands-on and adaptable the DTC Nova team has been. They don’t just manage campaigns, they take the time to understand our business, respond quickly to feedback, and adjust strategy as priorities change. Their ability to connect advertising, landing pages, offers, and the overall customer experience has been especially valuable. 

Are there any areas for improvement or something DTC Nova could have done differently?

No