Contact Downey & Co Digital Strategists
Get a custom proposalYour mentor, strategist, & biggest cheerleader
Here it is — written in Warna's voice, under 2000 characters:
I didn't set out to be a digital marketing strategist.
I set out to build a place where plus-size women in Halifax could walk in, feel beautiful, and leave knowing exactly how to dress their body. I built that. Incandescent Clothing hit $500K in annual revenue at its peak — and I learned everything I know about digital marketing by doing it myself, in real time, with no roadmap and no safety net.
I also learned what happens when you don't have a strategy. The $800 influencer who posted on the wrong platform. The 216,000-view video that made $0. The three full-time jobs I was doing alone until I was too burned out to see the threats coming.
When the boutique closed in 2024, I had two choices. Fall apart. Or take everything I'd learned the hard way and use it to help someone else.
I chose the second one.
That's Downey & Co. We're not an agency that guesses at what might work for your business. We build real digital strategies from real experience — the kind that comes from actually running a business through a pandemic, a rebrand, a flood, and a recession.
I'm a former volcanologist and university lecturer who pivoted to entrepreneurship. I think like a scientist — I follow the data. I teach like an educator — I break it down until it makes sense. And I show up like someone who's been exactly where you are — overwhelmed, under-resourced, and desperately wishing someone would just tell them what actually works.
That's what we do here. No gurus. No guesswork. Just strategy that's earned, not borrowed.
Your Mentor, Strategist & Biggest Cheerleader.
-
Min project size
$1,000+
-
Hourly rate
$100 - $149 / hr
-
Employees
Freelancer
-
Locations
Halifax, Canada
-
Year founded
Founded 2024
1 Locations
- Halifax , Canada
Have you worked with Downey & Co Digital Strategists?
Share your experience working with Downey & Co Digital Strategists on a past project by leaving a review for buyers around the world
Our Story
Downey & Co. is a one-woman operation — and that's intentional.
When you work with us, you get Warna. Not a junior account manager. Not an offshore contractor. The person who built a business to $500K, learned digital marketing in the trenches, and came out knowing exactly what works.
Strategy, mentorship, execution — that's always me.
Small. Focused. Accountable.
Meet the Team
Locations (1)
Contact Downey & Co Digital Strategists
If you’re not seeing exactly what you need here, send this company a custom message. You can talk about your project needs, price, and timeline to get started on your project.
Sign in to see which brands trust Downey & Co Digital Strategists.
Get connected to see updates from Downey & Co Digital Strategists like new case studies, latest reviews, their latest masterpieces in their portfolio, delivered straight to you.