Contact Digital of Things
Get a custom proposalAward-winning User-Centred Design and Research
We’re Digital of Things, a user-centered agency on a mission to help brands understand their customers and create experiences that truly work for them. We’re passionate about putting the customer at the heart of everything we do.
We love UX and research and help clients with expert reviews and audits, experience design, customer journey mapping, competitor benchmarking and best practice recommendations.
We’ve worked with large companies based in MENA, the UK and internationally who share our passion for user experience. Many of our team bring years of experience in Human-Computer Interaction, UX, user research and usability testing.
At our core, we’re obsessed with understanding user behaviour and how to create experiences tailored to people, their cultural nuances and expectations, wherever they are in the world.
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Min project size
$25,000+
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Hourly rate
$100 - $149 / hr
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Employees
10 - 49
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Locations
Dubai, United Arab Emirates
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Year founded
Founded 2018
2 Locations
- Dubai , United Arab Emirates
- Northolt , England
Service Lines
- Market Research
- 45%
- UX/UI Design
- 45%
- AI Consulting
- 10%
Select Focus Area
- AI Expertise
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- Computer Vision
- 25%
- AI Consulting Focus
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- AI Strategy
- 75%
- AI Maturation
- 25%
- Market Research Focus
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- Market Research Interviews
- 25%
- Observational Research
- 20%
- Market Research Data Analysis
- 15%
- Market Research Surveys
- 15%
- Market Analysis
- 10%
- Market Research Data Reporting
- 5%
- User Experience Focus
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- User Research
- 45%
- UX Strategy
- 20%
Industries
- Financial services
- 15%
- Automotive
- 10%
- Consumer products & services
- 10%
- Insurance
- 10%
- Real estate
- 10%
- Retail
- 10%
- Food & Beverage
- 5%
- Government
- 5%
- Hospitality & leisure
- 5%
- Medical
- 5%
- Sports
- 5%
- Telecommunications
- 5%
- eCommerce
- 5%
Clients
- Midmarket ($10M - $1B)
- 60%
- Enterprise (>$1B)
- 25%
- Small Business (<$10M)
- 15%
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Our Story
We’re an award-winning experience design and research consultancy based in Dubai, helping ambitious organisations create experiences people value. For over 10 years, we’ve combined deep MENA insight with UX expertise, bilingual Arabic and English research, and end-to-end strategy, research, design and testing. Our multidisciplinary team works as an extension of our clients’ teams, turning real user understanding into experiences that perform, engage and scale.
What Sets Us Apart
Global Perspective, Local Expertise
We bring an international perspective to every engagement, combining global UX best practices with a deep understanding of the MENA market. Our team works across markets and cultures, helping organisations create experiences that are globally relevant while locally meaningful.End-to-End UX & Research
We’re a specialist UX and user research consultancy, not simply a design agency. From strategy, discovery and research through to UX/UI design, testing and optimisation, we bring the disciplines together to understand real people, solve the right problems and create better digital experiences.Arabic-First Experience Design
Arabic isn’t an afterthought at DOT. We have deep expertise in Arabic UX/UI, bilingual user research and designing for Arabic-speaking audiences. We understand the cultural, linguistic and behavioural nuances that can make or break a digital experience across the MENA region.Locations (2)
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