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Desert Edge Media

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Media Planned Better

Desert Edge Media is an independent media planning and buying firm based in Goodyear, Arizona, serving businesses locally and nationwide.

We specialize in media strategy, planning, buying, negotiation, campaign execution, and consulting. Our capabilities include Connected/Streaming TV, Audio & Radio, Out of Home & Activations, and Traditional Media & Print.

  • Min project size
    $1,000+
  • Hourly rate
    Undisclosed
  • Employees
    Freelancer
  • Year founded
    Founded 2026

Overview by:

Reviewer avatar
Adam Haught
Founder & Principal Strategist About the Team

Service Lines
Media Planning & Buying
100%
Select Focus Area
Media Buying Focus
Radio Media Buying
30%
TV Media Buying
30%
Out of Home Media Buying
20%
Print Media Buying
20%
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Our Story

Desert Edge Media is an independent media planning and buying firm based in Goodyear, Arizona, led by Founder & Principal Strategist Adam Haught. With 8+ years of campaign experience across the U.S., Canada, and U.K., Adam brings senior-level expertise in media strategy, planning, buying, negotiation, and execution. From consulting to comprehensive media management, DEM delivers independent expertise, transparent communication, and strategic oversight.

Meet the Team

Adam Haught

Adam HaughtFounder & Principal Strategist

With more than eight years of media planning and buying experience, Adam has led media strategy for one of Arizona’s leading destination marketing organizations and managed campaigns across markets throughout the US Canada and the UK.

What Sets Us Apart

Independent by Design

Our recommendations are driven by your business objectives, not preferred vendors or media inventory. We evaluate opportunities across channels to develop thoughtful, audience-first strategies that prioritize fit, performance, and long-term value.

Senior-Level Expertise, Hands-On Service

Work directly with our founder, who brings 8+ years of media and campaign experience across the U.S., Canada, and U.K. From strategy through execution, you receive experienced guidance, personal attention, and clear accountability.

Smarter Media Investments

Effective media buying goes beyond securing the lowest rate. We focus on reaching the right audiences, negotiating meaningful value, coordinating media channels, and monitoring execution to make every advertising investment more intentional.

Commonly Asked Questions

We intentionally maintain a focused client roster to ensure every engagement receives the attention it deserves. Clients work directly with our founder, benefiting from senior-level expertise, responsive communication, and hands-on management throughout the media planning and buying process.

We believe clear communication and transparency are essential to a successful partnership. Clients work directly with our founder and receive proactive updates, straightforward recommendations, and performance reporting aligned with their campaign objectives. We focus on meaningful metrics, actionable insights, and ongoing optimization so clients understand how their media investments are performing.

Our onboarding process begins with understanding your business goals, target audiences, media investment, and existing advertising efforts. From there, we define the engagement scope, establish communication and reporting expectations, and gather the information needed to develop your media strategy. Clients work directly with our founder throughout the process, ensuring a clear, organized transition from initial discovery to campaign planning and execution.

We take a collaborative, hands-on approach built around each client's business objectives. Clients work directly with our founder to align on strategy, priorities, and media investment decisions. We maintain open communication, provide thoughtful recommendations, and coordinate closely throughout planning, buying, and campaign execution. Our goal is to serve as a trusted extension of your team while providing independent expertise and clear accountability.

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