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DataNicely helps multi-location and multi-entity businesses — restaurant groups, franchise operators, PE-backed roll-ups, property portfolios — turn fragmented data into one clear picture. We work across three lanes: data platforms & BI (BigQuery, Snowflake, dbt), marketing analytics (GA4, GTM, ad measurement), and AI automation for manual, repetitive workflows. Based in Omaha, serving clients nationally. If you're acquiring or operating faster than you can consolidate the data behind it, that's exactly the problem we solve.
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Min project size
$5,000+
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Hourly rate
$50 - $99 / hr
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Employees
2 - 9
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Year founded
Founded 2022
- Non-profit
- 30%
- Retail
- 30%
- Food & Beverage
- 20%
- Hospitality & leisure
- 20%
- Small Business (<$10M)
- 50%
- Midmarket ($10M - $1B)
- 35%
- Enterprise (>$1B)
- 15%
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Our Story
DataNicely started as one consultant solving data chaos for a single Upwork client. Today we help multi-location and multi-entity operators — restaurant groups, franchise operators, PE-backed roll-ups, property portfolios — turn fragmented, disconnected data into one reliable source of truth. We've grown by staying hands-on: every engagement is led by someone who's done the technical work themselves, not handed off to a junior team.
What Sets Us Apart
Full-stack coverage
one team across data platforms (BigQuery/Snowflake), marketing analytics (GA4/GTM), and AI automation, so you're not stitching together three vendors
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