Custom Design Creators

BACKGROUND

Please describe your company and position.

I am an executive of infinity sports

Describe what your company does in a single sentence.

We provide a seamless online shopping experience, offering a wide range of high-quality products delivered straight to your door.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Custom Design Creators to accomplish?

We hired Custom Design Creators to enhance our brand identity through custom graphics and product designs, improve user experience on our website, and develop engaging visual content to boost customer engagement and drive sales.

SOLUTION

How did you find Custom Design Creators?

Referral

Why did you select Custom Design Creators over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Brand Identity Development:

Design a cohesive brand style guide, including logos, color schemes, and typography.
Create visually consistent templates for marketing materials (social media, email campaigns, and print).
Website Design and UX Enhancements:

Redesign key pages on the e-commerce site, focusing on improved navigation, responsiveness, and user experience.
Optimize product pages for clarity and visual appeal, incorporating high-quality images and design elements.
Custom Product Design:

Develop exclusive product designs for select categories, including packaging and labels that align with the brand's aesthetic.
Marketing and Promotional Materials:

Produce a suite of promotional graphics for seasonal sales, product launches, and special campaigns.
Design dynamic ads and banners for digital marketing channels.
Content Strategy Support:

Collaborate on visual content strategies, including imagery and video assets for social media and website use.
Key Deliverables:

Brand style guide
Redesigned website pages
Custom product designs and packaging
Marketing material templates and campaign-specific graphics
Visual content assets for social media and online advertising

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Improved Website Performance:

Increase in Conversion Rate: A 15% rise in conversion rates after implementing the redesigned website and product pages.
Reduced Bounce Rate: Bounce rate decreased by 20%, indicating improved user engagement and navigation.
Sales Growth:

Revenue Increase: A 25% boost in overall sales within three months of launching the new product designs and marketing campaigns.
Higher Average Order Value (AOV): A 10% increase in AOV, driven by better product presentation and bundling strategies.
Enhanced Brand Recognition:

Social Media Growth: A 30% growth in followers and a 40% increase in engagement (likes, shares, and comments) on social platforms.
Brand Recall: Customer surveys showed a 50% improvement in brand recall compared to pre-project levels.
Campaign Effectiveness:

Click-Through Rates (CTR): A 20% improvement in CTR for digital ad campaigns using the new promotional materials.
Email Marketing Performance: Open rates increased by 15% and click-through rates by 12% following the introduction of redesigned email templates.
Customer Feedback:

Positive feedback from users on the enhanced website experience and new product aesthetics, reflected in higher satisfaction scores in post-purchase surveys.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was highly efficient, delivering all items on time and maintaining clear communication throughout. They were responsive to our needs, quickly implementing feedback and adapting to changes as necessary.

What was your primary form of communication with Custom Design Creators?

Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to combine creativity with strategy was most impressive. They delivered designs that not only looked great but also drove measurable results.

Are there any areas for improvement or something Custom Design Creators could have done differently?

While the overall experience was excellent, clearer timelines for each project phase and more proactive updates could enhance their already strong communication.