Cullen Communications

BACKGROUND

Please describe your company and position.

I am the Chairperson of Neurodiversity Ireland

Describe what your company does in a single sentence.

Neurodiversity Ireland is a non-profit organisation advocating for neurodivergent individuals and their families through awareness, education, and community events.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cullen Communications to accomplish?

• support the planning, promotion, and media coverage of the Neurodiversity Infinity Ball, our flagship fundraising and awareness event.

SOLUTION

How did you find Cullen Communications?

word of mouth

Why did you select Cullen Communications over others?

Referred to me

How many teammates from Cullen Communications were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Cullen Communications helped us shape and promote the Neurodiversity Infinity Ball. They drafted press releases, secured media coverage, supported social content planning, and advised on communications strategy. They also helped us engage with sponsors, speakers, and influencers to maximise impact.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The Infinity Ball sold out and received strong media interest, with features in national press and local radio. We increased awareness, attracted new sponsors, and boosted our visibility with a professional and inclusive brand image.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Honestly, they’ve been incredibly responsive and flexible throughout. If anything, more budget would allow us to expand the digital content side next year.

What was your primary form of communication with Cullen Communications?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Cullens are local and national and understood the brief from day 1, we are very satifised with the care they have taken of our cause! 

Are there any areas for improvement or something Cullen Communications could have done differently?

n/a

BACKGROUND

Please describe your company and position.

I am the Sales Manager of Continental Tyres

Describe what your company does in a single sentence.

Continental Tyres is a leading manufacturer of premium tyres for passenger cars, commercial vehicles, and specialty applications.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cullen Communications to accomplish?

• We engaged Cullen Communications to provide a range of PR and marketing services including management of our sponsorship of the Irish Car of the Year event, ensuring seamless event planning, media coordination, and brand visibility.

SOLUTION

How did you find Cullen Communications?

Existing relationship

Why did you select Cullen Communications over others?

• Great culture fit
• Company values aligned
• Proven experience with event management and strong media connections in Ireland.

How many teammates from Cullen Communications were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

For management of our sponsorship of the Irish Car of the Year annual awards, Cullen Communications was responsible for planning, publicising, and managing the awards event. They handled venue selection, guest invitations, event logistics, branding, media outreach, and press materials. Their team ensured smooth execution, maximising press coverage and Continental’s visibility.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The event has been executed flawlessly, with high-profile media coverage, strong attendance, and positive brand exposure for Continental. We secured extensive press coverage in national and automotive media, and social media engagement exceeded expectations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was delivered on time, on budget.

What was your primary form of communication with Cullen Communications?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Cullen impressed us with their full-service support - from strategic PR and marketing to flawless event execution. Their work on our sponsorship of Irish Car of the Year and beyond consistently elevated our brand and delivered real impact.

Are there any areas for improvement or something Cullen Communications could have done differently?

The project was highly successful, but future events could benefit from additional digital integration, such as live-streaming or expanded social media engagement.