CTO LA

CTO.LA is a technical advisory practice specializing in AI agent commerce readiness. We help engineering teams at direct-to-consumer and B2C e-commerce brands make their storefronts readable to the AI agents already shopping on behalf of their customers.

Our work covers commerce architecture design, agentic storefront readiness assessments, machine-readable catalog consulting using JSON-LD and schema.org, agent-ready API design covering REST and GraphQL, and governance frameworks for agent transactions — including return policies, fulfillment rules, and pricing conditions structured as machine-readable inputs.

We have worked with brands including Patagonia, Alo Yoga, and BÉIS. Engagements are selective and project-based. We work with CTOs, VPs of Engineering, and Heads of Platform at brands running on Shopify Plus, commercetools, and custom stacks with engineering teams of 5 to 50 people.

Our AI Experience Lab includes live interactive demos — virtual try-on, SKU condition grading, and a free AI Website Audit. Our Varigent platform audits how AI systems including ChatGPT, Gemini, and Perplexity currently represent your business.

If AI agents are already shopping for your customers, the question is whether your platform passes their evaluation. We build the architecture that makes sure it does.