Chitokan

BACKGROUND

Please describe your company and position.

I am the web developer of a software company

Describe what your company does in a single sentence.

Our company specializes in designing and developing simple, user-friendly websites for small businesses and individuals to establish their online presence effectively.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Chitokan to accomplish?

• Design Distinctive Logos
• Develop Customized Visual Content Images
• Formulate a Versatile Branding Strategy

SOLUTION

How did you find Chitokan?

• Online Search
• Referral

Why did you select Chitokan over others?

• High ratings
• Company values aligned

How many teammates from Chitokan were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The work we asked Chitokan to do covered a range of design, photography, and branding tasks for different projects. Here's a more detailed look at what they did for us: 

• Logo Design for Three Companies: 

1. Two Lawn Sprinkler Companies: Chitokan created unique logos for each of these companies. Their goal was to make each logo stand out to their specific customers and set them apart in a crowded market. 
2. One General Contractor: Chitokan developed a strong, professional logo that conveys reliability and expertise, aimed at attracting both residential and commercial clients. 
3. Lifestyle Photography and Branding for a Barbershop: Chitokan conducted a photo shoot to capture the essence of the barbershop, focusing on the atmosphere, customer interactions, and the styling process. 

• Branding: These photos were used to enhance the branding on the website we were developing for the barbershop, aiming to create an inviting online presence that reflects the experience of visiting the shop in person. 
• Product Photography for Social Media Strategy: Chitokan took high-quality product photos for another client. These photos are meant to be used in their social media strategy, designed to show off the products in an attractive way to increase engagement and sales on social media platforms. 

These tasks were all about giving each business the tools they need to stand out and connect better with their customers.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project with Chitokan that indicate early signs of progress and potential success include: 

• Initial Increase in Brand Recognition: Following the introduction of the new logos for the three companies, early feedback and customer surveys suggest a positive response, indicating a promising start towards enhanced brand recognition. 
• Early Indications of Enhanced Online Engagement: For the barbershop, the lifestyle photos used on the website and social media have begun to show an uptick in online engagement. Preliminary data shows a modest increase in likes, shares, and comments on social media, as well as more visits to the website. 
• Initial Boost in Social Media Performance: The product photography for another client's social media strategy has seen an early increase in engagement rates on their posts. This includes more interactions such as likes and comments, hinting at a growing interest and visibility for the products featured. 
• Signs of Improved Conversion Rates: With the new visual content and branding strategy starting to roll out, there are initial signs of improved conversion rates, such as a slight increase in online bookings for the barbershop since the website's redesign. 

These early outcomes are indicative of the project's potential success and show that the changes are beginning to make an impact, though it will take more time to fully realize and measure their effectiveness.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had an excellent experience working with Chitokan on several design and branding projects. Their project management was top-notch, characterized by punctuality and responsiveness. Chitokan consistently met all deadlines, ensuring that each phase of the project proceeded without delay. This reliability was a major asset in keeping everything on track and maintaining project momentum. Their responsiveness to our needs was particularly commendable. 
Chitokan was always quick to adapt to our feedback and make necessary adjustments to their work, which demonstrated their flexibility and commitment to our satisfaction. They were proactive in communication, providing regular updates and keeping the lines open for any discussions, which fostered a collaborative and transparent working relationship. 
The quality of their deliverables, coupled with their ability to effectively manage the project and anticipate our needs, made our collaboration with Chitokan a genuinely positive experience. We felt well-supported throughout the project, and their professional approach significantly contributed to the initial success of our branding and design efforts. I highly recommend Chitokan to anyone looking for reliable and skilled professionals in design and branding.

What was your primary form of communication with Chitokan?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Chitokan's responsiveness and adaptability were remarkable. They were always ready to iterate on their designs based on our feedback, demonstrating a commitment to perfection and client satisfaction that went above and beyond.

Are there any areas for improvement or something Chitokan could have done differently?

While Chitokan delivered outstanding work in design and project management, one area they could improve is their online presence. We suggested that they enhance their website to be more SEO-focused. Currently, their website does not fully leverage the potential of SEO to increase visibility and attract more business.