Cheeky Lily

Cheeky Lily is a customer marketing consultancy that helps brands get more value from the customers they already have.

We help businesses build the kind of customer journeys that keep people coming back, buying again, referring friends, joining loyalty programs, and feeling properly looked after after the first sale.

Our services include referral marketing, loyalty program setup, customer retention strategy, and customer support and success systems. In plain English, we help you turn one-time buyers into repeat customers, loyal customers into advocates, and messy customer experiences into something much smoother.

We work with brands across SaaS, hospitality, home services, entertainment, retail, memberships, and service-based businesses. Whether you have customers disappearing after one purchase, users signing up but not sticking around, no proper follow-up after a sale, or support that feels a little too chaotic behind the scenes, we help find the gaps and fix them.

That can include customer journey mapping, referral program strategy, loyalty program setup, reward planning, email flows, post-purchase follow-ups, support processes, help centre setup, reporting, and launch plans that your team can actually use.

Cheeky Lily is for brands that know customers are one of their biggest growth opportunities, but need a clearer, more organised way to keep them engaged.

It’s practical customer marketing with personality. Built to help customers come back, spend more, tell their friends, and have a better experience with your brand.