Cartwright Communications

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of Mi Project Solutions. We provide web-based databases, SaaS solutions to the built environment, primarily the construction sector, within the UK. We have five applications specializing in enterprise-related information management around KPIs, social value contracts, cost management, and a process called pre-enrollment, which is the onboarding of skilled workers to construction sites.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cartwright Communications?

We needed a company that could handle our PR initiatives. Our goal was to raise awareness of our brand through social media, PR, and related content.

SOLUTION

What was the scope of their involvement?

We hired Cartwright Communications to handle our social media marketing and PR efforts. The team leads our activities, events, specialist forums, and focus groups. They also manage our social channels and support us with PR. They’ve secured us slots in construction news and web conferences as subject matter experts.

What is the team composition?

I’ve worked with 6–7 people from Cartwright Communications, including the owner, content specialists, an account manager, a social expert, and an SEO expert.

How did you come to work with Cartwright Communications?

We found Cartwright Communications through a referral. We were drawn to them by their expertise within our industry, which is very hard to find.

How much have you invested with them?

We’ve spent around £20,000 (Approximately $23,000 USD).

What is the status of this engagement?

We started working together in August 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen an increase in our social media followers, site traffic, and the number of inquiries we receive.

How did Cartwright Communications perform from a project management standpoint?

Cartwright Communications has performed well in terms of project management. We typically communicate through email, Trello, and regular Zoom and in-person meetings.

What did you find most impressive about them?

Cartwright Communications is very knowledgeable. We’re impressed with their desire to get things done and to share in our success. They also are challenging, which is welcome.

Are there any areas they could improve?

None.

Do you have any advice for potential customers?

Make sure to go in open-minded. Because of Cartwright Communications’ industry knowledge, there are times when listening to their advice is critical to your success. Go in blunt about what you want but open to different ways of achieving it.