Brandia

BACKGROUND

Please describe your company and position.

I am the head of Marketing of Merkahouse

Describe what your company does in a single sentence.

Our company develops small businesses in the commercial area. From the idea of the product, branding and marketing. Experts in marketing strategies

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Brandia to accomplish?

• Brand essence / brandheart
• Branding development
• brand architecture Revamp

SOLUTION

How did you find Brandia?

• Referral
• Other

Why did you select Brandia over others?

• High ratings
• Good value for cost
• Company values aligned
• proven experience

How many teammates from Brandia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Development of brand identity, packaging, label, architecture Development of communication variables and brand strategy. Brandia is an expert team, with support, timely advice and great customer service. Puntuality

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Product that is not very successful on a commercial level, today it is in all points of sale in the country, and enjoys consumer preference in its category.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

everything on time, a project with a gantt and critical path

What was your primary form of communication with Brandia?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

We were impressed with Brandia's leader, outstanding talent, and great expertise. (Clara)

Are there any areas for improvement or something Brandia could have done differently?

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