Brandagic

BACKGROUND

Please describe your company and position.

I'm an executive at Sarcom Industries

Describe what your company does in a single sentence.

We provide Metal & Electrical Ancillary Products For All Industries

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Brandagic to accomplish?

• generating leads through digital channels
• Industry-relevant content for social media

SOLUTION

How did you find Brandagic?

Online Search

Why did you select Brandagic over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Brandagic were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Brandagic supported Sarcom with comprehensive digital marketing services focused on strengthening brand presence and generating qualified business leads for our metal and electrical ancillary products across industries.

The scope of work included the following:
Performance Marketing (Lead Generation)
Brandagic planned and managed performance-driven advertising campaigns aimed at lead generation.

Key Deliverables:

Campaign strategy and setup for lead generation
Audience research and targeting for B2B and industrial sectors
Ad copy and creative coordination
Ongoing monitoring and optimization of campaigns
Performance tracking and reporting
 
Social Media Management
Brandagic managed Sarcom’s social media channels to maintain a consistent and professional brand presence.

Key Deliverables:

Monthly content planning and scheduling
Creation of static and carousel posts aligned with brand guidelines
Industry-relevant messaging for Sarcom’s products and services
Consistent posting and brand alignment
 
Content Strategy & Development
Brandagic handled content planning and execution to communicate Sarcom’s offerings clearly and effectively.

Key Deliverables:

Content strategy aligned with business goals
Product-focused and educational content
Copywriting for ads and social media
Visual content direction to ensure brand consistency

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The engagement with Brandagic resulted in clear improvements across lead generation, brand visibility, and marketing efficiency.

Key outcomes included:

• Increase in qualified inbound leads through performance marketing campaigns, specifically from relevant industrial and B2B audiences
• Improved cost efficiency in lead generation compared to previous marketing efforts
• Higher engagement rates on social media platforms due to consistent and structured content
• Stronger brand visibility within Sarcom’s target market for metal and electrical ancillary products
• Better campaign performance over time as a result of continuous optimization and data-driven decisions
  Overall, the project helped us establish a more structured digital presence and generate consistent, relevant leads aligned with our business objectives.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Brandagic demonstrated a structured and reliable approach to project management throughout the engagement. Deliverables were planned in advance, shared clearly, and executed within agreed timelines.

They maintained regular communication and were responsive to our requirements, addressing feedback and changes promptly. The team was proactive in suggesting improvements and adjustments based on performance insights rather than waiting for issues to arise.

Overall, Brandagic managed the project efficiently, met deadlines consistently, and remained flexible to accommodate evolving business needs, making collaboration smooth and effective.

What was your primary form of communication with Brandagic?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Brandagic was their strategic approach. They don’t operate as a typical agency focused only on creatives or ad execution; instead, they take the time to understand the business, target audience, and industry context before building campaigns.

Their ability to simplify complex, technical offerings into clear, effective messaging was particularly valuable for an industrial brand like ours. Additionally, their focus on data, optimization, and long-term growth — rather than short-term tactics — made them feel like a true marketing partner rather than just a service provider.

Are there any areas for improvement or something Brandagic could have done differently?

While our overall experience with Brandagic has been positive, more detailed performance insights earlier in the engagement would have helped align expectations more quickly. As the project progressed, reporting and clarity improved significantly.

Apart from this, communication and execution have been smooth, and Brandagic has been receptive to feedback and willing to adapt based on our needs.