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Get a real-time quoteCreative & production for beauty brands globally
Bolds Creative is a New York creative and production studio for beauty brands.
Since 2010 we've produced packaging mechanicals, retail and visual merchandising graphics, ecommerce design and campaign production for L'Oréal Paris, Kiehl's, Maybelline, CeraVe, IT Cosmetics, Ralph Lauren Fragrances, Urban Decay, Prada Beauty and Valentino Beauty.
Our expertise lives at the intersection of luxury fragrance, high-end beauty and dermatological skincare.
How we work
We work as an extension of your team rather than as an outside agency. Years inside these brands' systems and guidelines, flexibility on how a brief arrives, and honest timelines. Projects run from a single email to a full store launch directive, localized market by market. Our clients tend to stay.
What we make
- Packaging design and print mechanicals: cartons, labels, dielines, color callouts, pre-press and printer-ready handoff
- Retail and visual merchandising: in-store and window graphics, point-of-purchase displays, fixtures, gondola headers, endcaps, popups and flagship environments, national rollout packages
- Ecommerce and marketplace design: Amazon A+ content, product detail pages, D2C, Tmall, Shopee, TikTok Shop
- Campaign production: paid and organic social, CRM and email sets, banner and ad resizing at volume
- Motion graphics, animation, 2D and 3D rendering, and AI-generated imagery and video
- Beauty and product retouching
- Localization and market adaptation
- Copywriting: product and ecommerce copy, SEO writing, CRM and email copy
- Promotional and PR mailer design
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Min project size
Undisclosed
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Hourly rate
Undisclosed
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Employees
10 - 49
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Locations
New York, NY
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Year founded
Founded 2010
1 Locations
- New York , NY
- Graphic Design
- 25%
- Other Design
- 25%
- Packaging Design
- 25%
- Print Design
- 25%
- Packaging Design Services
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- In-Store Display Design
- 100%
- Design Focus
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- Beauty
- 55%
- Advertising & marketing
- 15%
- Retail
- 15%
- eCommerce
- 15%
- Enterprise (>$1B)
- 80%
- Midmarket ($10M - $1B)
- 10%
- Small Business (<$10M)
- 10%
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Our Story
Bolds started with a belief that high-volume work should never cost a brand its soul.
Roni Meital founded the studio in 2010 on the conviction that brands deserve work that stays true to who they are at any scale. We work inside a brand rather than alongside it: learning its systems properly, taking a brief however it arrives, flagging problems early rather than at the deadline. It is why our clients stay for years.
Being just bold wasn't enough. So we added an S.
What Sets Us Apart
Boutique closeness, production-house reliability
Small enough that the people who take the brief make the work. Disciplined enough to handle a national retail rollout: print mechanicals that come back right, retailer specs met without a chase, localization handled market by market.We work inside your brand, not alongside it
Sixteen years inside beauty brands' systems, guidelines and retailer specs. We take a brief however it arrives, learn how your team actually works, and flag problems early rather than at the deadline. Our clients tend to stay, often for years.Beauty is at the heart of what we do
Not a general studio with beauty clients. Sixteen years across packaging, retail and visual merchandising, ecommerce and campaign production for L'Oréal Paris, Kiehl's, Maybelline, CeraVe, IT Cosmetics and Ralph Lauren Fragrances. Luxury fragrance, beauty and dermatological skincare.Locations (1)
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