Biointel

Biointel is a Cincinnati-based healthcare marketing consultancy led by senior copywriter, strategist, and creative director Bill Abramovitz. With more than 25 years of experience, Biointel specializes in B2B and B2C marketing for healthcare providers, medtech companies, and ophthalmic device manufacturers.

Biointel helps complex medical brands communicate with clarity, credibility, and persuasive power. The focus is simple: translate technical innovation into compelling stories that drive engagement, trust, and measurable growth.

Core services include content strategy, brand positioning, product marketing, website messaging, campaign development, thought leadership, SEO-driven content, and sales enablement materials. From early-stage growth companies to established healthcare brands, Biointel builds messaging systems that align marketing, sales, and leadership teams.

Deep expertise in ophthalmology, orthopedics, neurosurgery, and medical devices allows Biointel to quickly understand regulatory nuance, clinical workflows, and dual-buyer dynamics—whether speaking to physicians, administrators, or patients. The work blends strategic rigor with creative precision, ensuring messaging is not only accurate but differentiated.

Biointel has supported independent practices, healthcare systems, digital health innovators, and global device manufacturers. Engagements range from brand refreshes and website overhauls to product launch campaigns and long-term content partnerships.

What sets Biointel apart is the combination of senior-level strategy and hands-on execution. Clients work directly with an experienced creative leader—no layers, no dilution. The approach is collaborative, analytical, and grounded in real-world healthcare marketing experience.

Whether clarifying a brand narrative, launching a new device, or building a structured content engine, Biointel delivers marketing that connects clinical expertise with commercial impact.